Breaking News on Supplements & Nutrition - EuropeUS edition

Headlines > Industry

Capol CEO: Supplements will be a second business pillar for growth

By Kacey Culliney , 21-Feb-2013

Loading...

German confectionery coatings firm Capol plans to venture into the supplements sector to establish a second business pillar for growth and gain technological knowledge, its CEO says.

Matthias Seemann made clear however that this shift is a secondary area for the firm and Capol’s primary business and focus would remain in confectionery.

Speaking exclusively to ConfectioneryNews.com at ProSweets 2013 in Cologne, Seemann revealed why the company wants to develop in this new market area.

“Especially in the production of supplements, you have a lot of technological overlap… And we believe that we can provide a huge technical service and also the right products for making these products even more attractive in the future,” the CEO said.

‘Our expertise is the aesthetics of these products’

Seemann said that within such a large and competitive supplements sector, Capol had the expertise of aesthetics when it came to coatings.

“Sooner or later, the aesthetics of these products plays a significant role in the purchase… We believe we can solve their issues related to this and also bring some new aspects,” he said.

Second-pillar for growth and synergies

The CEO said that working in supplements coatings would provide a second-pillar of business.

He also identified synergies between this new market area and the confectionery sector.

“We believe we may learn a lot of new technological aspects about production which we can transfer again. Also…you may transfer certain ideas from the supplement market also to the candy industry,” Seemann said.

“It’s not so far out of the box to think about functional confectionery,” he added.

The CEO said that Capol is involved in the functional sector but it is smaller and the predominant focus remains on the confectionery market.

High-protein bread could bake up a storm: Euromonitor

High-protein bread could bake up a storm: Euromonitor

Diana Cowland

Senior Analyst, Health & Wellness, Euromonitor International

Cutting carbs, gluten or fat? The 'utter nonsense' behind claims to be the best diet

Cutting carbs, gluten or fat? The 'utter nonsense' behind claims to be the best diet

Dr David Katz

ddirector of Prevention Research Center. , Yale University

‘Functional beverage belief is back’: Zenith International chair

‘Functional beverage belief is back’: Zenith International chair

Zenith International chairman Richard Hall tells BeverageDaily.com that he thinks the beverage industry is...

Algatech: Functional food on astaxanthin horizon

Algatech: Functional food on astaxanthin horizon

Israeli firm Algatechnologies will work towards gaining approval for its astaxanthin as a novel...

Industry must debunk whey protein bodybuilding myths: Volac

Industry must debunk whey protein bodybuilding myths: Volac

Michael Hiron

Commercial Manager, Lifestyle Nutrition, Volac

Fed up: Probiotic research veteran issues global call to action

Fed up: Probiotic research veteran issues global call to action

Veteran probiotic researcher professor Gregor Reid is not a happy man. It’s time the...

Arsenal FC nutritionist: ‘Food supplements have a big part to play.’

Arsenal FC nutritionist: ‘Food supplements have a big part to play.’

James Collins

Sport and exercise nutritionist, Arsenal Football Club

FIE 2013: FoodNavigator team round-up

FIE 2013: FoodNavigator team round-up

Our team of journalists is back in the office after three very busy days...

Building for the future: DSM on lessons from Food Vision 2014

Building for the future: DSM on lessons from Food Vision 2014

Industry needs to ‘dramatically innovate’ if it is to come up with sustainable solutions...

Food Vision 2014: Bridge knowledge gaps, overcome change and work sustainably

Food Vision 2014: Bridge knowledge gaps, overcome change and work sustainably

What is the future of food? Simple communication of complex advances will be crucial,...

Innovation for today: Digital tech empowers industry to innovate

Innovation for today: Digital tech empowers industry to innovate

Chris Cornyn

founder & president, DINE Marketing

Global probiotic market to add 50% to €33bn by 2018: Analyst

Global probiotic market to add 50% to €33bn by 2018: Analyst

Ewa Hudson

Global head of health and wellness research , Euromonitor International

Festive video insights: Mintel experts offer up highlights and predictions

Festive video insights: Mintel experts offer up highlights and predictions

With 2013 fast drawing to a close and 2014 just around the corner, we...

'Mood foods' are on the rise, says Mintel

'Mood foods' are on the rise, says Mintel

Laura Jones

Global food science analyst, Mintel

The European food industry: Health claims, recession and global competition

The European food industry: Health claims, recession and global competition

We gave the European food industry a check-up at this year’s Food Ingredients Europe...

Leatherhead’s top 3 new products at FiE

Leatherhead’s top 3 new products at FiE

Steve Osborn

Business Innovation Manager , Leatherhead Food Research

Protein has a big ‘ordinary’ future, says Glanbia

Protein has a big ‘ordinary’ future, says Glanbia

Carla Clissman

European commercial director, , Glanbia Nutritionals

Key Industry Events