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Breaking News on Supplements & Nutrition - EuropeUS edition

On your radar > Health claims

Health claims

Health claims

Functional foods and supplements are as successful as the claims they can make. But new health claim regulations in Europe, and a tightening regulatory environment in the US can make it hard to know how messages must be communicated without overstepping the line.

Down in 1 (or 2 or 3): Resealable energy drink newbie encourages ‘responsible’ consumption

Grenade Energy says it is taking a leaf out of the confectionery industry’s book by offering the option of controlled portion cans.

dispatches from sial, paris

Down in 1 (or 2 or 3): Resealable energy drink newbie encourages ‘responsible’ consumption

Grenade Energy says it is taking a leaf out of the confectionery industry’s book by offering the option of controlled portion cans.

GSK-MaxiNutrition loses protein health claims appeal

Sir Hayden Phillips, the man tasked with performing ‘independent reviews’ of UK Advertising Standards Authority (ASA) rulings, has backed a July ruling against GlaxoSmithKline sports brand MaxiNutrition for exaggerated protein-recovery...

Food Safety Conference

Labelling changes strike ‘fear’ into SMEs

Changes to food labelling rules have shaken small- to medium-sized food and drink businesses (SMEs), which fear being put out of business, a leading industry advisor has revealed.

Dairy ingredients giant on Indonesia: ‘A lot of opportunities here’

Irish dairy and ingredients group Kerry sees a lot of potential in an Indonesian market where sophisticated nutritionals are gaining ground with a young demographic. It is upping investment in...

Blinded by science? ‘Trivial’ information increases consumer trust

Trivial scientific information presented on packaging in the form of graphs or formulas can lead consumers to believe a product is more effective, according to new research.

Tackling toxins: Probiotic yoghurt provides mercury detox

Governments might not want to admit it, but according to a leading academic in microbiology and probiotics, there is demand for probiotic products with detoxification properties that can help protect...

EFSA backs non-digestible carbs for sugar reduction

EFSA (European Food Safety Authority) has delivered positive opinions for two non-digestible carbohydrate ingredients based on their ability to improve blood glucose response.

What women want: Lallemand launches probiotics for female health

The absence of any EU-approved health claims for probiotics hasn’t deterred Lallemand Health Solutions from launching a suite of probiotics addressing women’s health issues.

HI-Japan show wrap: Ageing (& shrinking) population forces government-led nutrition rethink

Japan has always led the world in functional food experimentation even if the results of most of that have remained within the confines of the 127.3m-strong nation with the world's...

Probiotics giant debuts soft gel with 2-year shelf life

Danish probiotics player Chr Hansen has launched a patent-pending soft gel that can deliver live probiotics with a two-year shelf life and matched it with a probiotic-omega-3 supplement targeting pregnant...

We can cope with extra novel food workload, says EFSA official

The European Food Safety Authority is willing and able to cope with the extra workload of novel food assessment that could come under its control, an official said at a...

Commission was wrong to separate med agency and EFSA: MEP

The Commission was wrong to separate the European Food Safety Authority (EFSA) and the European Medicines Agency (EMA), nutrient profiles are unconvincing and the threat of botanical court action is...

“almost any carbohydrate-containing food would induce a reduction of post-prandial blood glucose responses"

EFSA rejects Fazer rye bread health claim

EFSA has agreed ‘high-fiber sourdough rye bread’ may significantly reduce post-prandial glycaemic and insulin response compared to glucose, but refused a health claim from Fazer in Finland because all foods...

Hot political potatoes: DG SANCO head talks suspended caffeine and bowel botanical claims

The pending health claims for caffeine and bowel-function botanical hydroxyanthracene are the "hot potatoes" being dealt with by EFSA and the European Commission, according to the head of the Commission's...

"We aren’t going to wake up one day and everything will be crystal clear; there’s going to be some trial and error going through it.”

Godsend or Godzilla? What will Japan’s new health claims system look like?

Japan will implement a new health claims system that is set to supersede its strict FOSHU regime in April 2015 – just six months away – but what form will...

'It's a great change...': Japanese food industry readies for new health claim laws in 2015

Japan’s innovative but restricted €25bn functional foods and food supplements sector is about to be handed a set of game-changing marketing keys by the government, industry players told us at...

Dutch R&D firm has AMD claim in its sights

The results of a clinical trial confirming the bioavailability of dried lutein-enriched egg yolk bring Dutch biotech firm Newtricious a step closer to submitting a dossier for an article 14...

“Try telling any marathoner or endurance cyclist that carb drinks and gels don't help them maintain performance over long distances and you'll be laughed out of the room..."

‘Controversial’; EFSA rejects sports gels for endurance

Data backing ‘carbohydrate solutions’ like sports gels to benefit 60-minute-plus endurance efforts have been rebuffed by the European Food Safety Authority (EFSA), a decision one sports nutrition expert called, “controversial”....

DSM backs natural zeaxanthin with exclusive deal

DSM, previously focused on synthetic zeaxanthin, has launched a natural version sourced from longtime carotenoid partner Kemin.

‘Weekend warriors’ drive added protein demand

Weekend fitness fanatics are driving the demand for more mainstream food and drink products, such as milk, fortified with sports nutrition ingredients.

Kellogg UK drops cholesterol-management cereal Optivita

The Kellogg Company has delisted its oat-based Optivita brand in the UK following a decline in consumer demand, but one analyst says the cereal could have suffered from health claim...

Special edition: Inside Europe's food supplement markets

Insider view: European food supplements market set for €2bn jump

The western and eastern European combined food supplements market will jump from €7bn to €9bn by 2018, according to Euromonitor International, with some markets set to double in value in...

Sports nutrition ads – do they have a place on the pitch?

Sports nutrition products should not be allowed to sponsor sporting events, say two researchers from the Institute of Sport, Exercise and Active Living in Australia.

Dispatches from Euro Fed Lipid Congress, Montpellier.

Saturated fats may not cause heart disease: Researcher

Saturated fatty acids shouldn’t be avoided as they don't cause cardiovascular disease - but 'excess' is the important word, says a human nutrition expert.