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Personalized Nutrition – how an industry can take part in shaping the future of Nutrition

Format: Webinar | Document type: Supplier Webinar

While personalized nutrition is on the verge of transitioning from niche to mainstream, this sector remains fragmented. The potential is yet to be realized. How can science and technological advances be used to bridge the gap between the potential and reality by persuading consumers that personalized nutrition is more than just hype? Join this webinar to learn about opportunities and innovations in science together with activity trackers, diagnostics, analytics and other technologies which will enable consumers to live longer, healthier and more active lives.


  • Martin Stahljans

    Martin Stahljans

    Director, Adaptive Business Networks

    BASF SE, Nutrition & Health

  • Dr. Michael De Marco

    Michael De Marco

    Global Head Research & Development Human Nutrition and Pharma Solutions, Global Segment Marketing Nutrition & Health

    BASF SE, Nutrition & Health

  • Simon Strauch

    Simon Strauch

    Director Global Marketing, BASF Human Nutrition



Personalized nutrition: The path from niche service to mass appeal

Personalized nutrition is an idea on the cusp of the mainstream. Yet, there is still work to do if personalized nutrition is to go mainstream and dispel doubts that it may be more hype than hard science.

Defining personalized nutrition – from personal preference to personal health

The days of taste and general health trends dictating dietary decisions are over. Today, scientific and technological advances mean personalized nutrition is possible. 

Why early life nutrition is the cornerstone of lifelong health

Knowledge of the importance of early life nutrition has increased significantly in recent years. While the main goal used to be feeding a baby enough to hit a predefined growth curve, scientific research is now revealing a nuanced picture of the nutrient levels that are needed from preconception through to postnatal, to ensure long-term development and health.

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