SUBSCRIBE

Breaking News on Supplements & Nutrition - EuropeUS edition

News > Research

Read more breaking news

 

 
Loading...
DISPATCHES FROM VITAFOODS EUROPE 2012

Industry must tackle ageing in ‘more comprehensive’ way

By Nathan Gray , 11-Jun-2012
Last updated on 11-Jun-2012 at 13:47 GMT2012-06-11T13:47:02Z

Industry must tackle ageing in ‘more comprehensive’ way

The functional food and nutritional supplement industry must tackle the key issues of anti-ageing in a ‘much more comprehensive’ way than it currently does, warns leading ageing expert.

The development of anti-ageing medicine has seen many changes in the way we tackle the issues of ageing – not least in the role that nutrition plays in the battle for eternal youth. However, the industry must look at scientific data it creates “in a much more comprehensive way” if it is to ever help with solving the big issues in ageing, says leading anti-ageing expert Dr Astrid Stuckelberger.

Speaking with NutraIngredients at the recent Vitafoods Europe 2012 conference and exposition, Stuckelberger said the use of foods and supplements to assist healthy ageing is “a total revolution.”

“With supplements, and with the whole food industry – food is becoming a huge tool to have hope in having a healthy ageing, full of energy, and to enhance their body.”

“You [now] have ingredients in food that will buy you memory, that will buy you health, that will buy you sex, that will buy you good digestion – from early childhood right up until old age,” said Stuckelberger – who is based at the University of Geneva.

However, the ageing expert, who also works as an advisor to the European Commission, the United Nations and the Swiss Government, argued that industry need to break out of niche markets and work on larger issues of ageing.

“What we see here is everybody selling its own product – the omega-3, the probiotics – but they are not looking at some key methodological problems, which are cumulative effects of agents, and of co-agents,”

Nutrition for ageing

“Today we have means to supplement what is missing in the body … And not only to supplement and to re-establish to point zero, but also to boost, or if I could say to dope the body. And this is what food is doing,” said Stuckelberger.

She said anti-aging is promoting the principle that analysing the whole body for what it needs, then providing personalised recommendations for foods and supplements is the way of the future.

“We all have deficits of something or some other but it’s not the same. So you take the amount of pills, or supplements and nutrients … that you need to stay at the peak performance of your body, of your mind, of your beauty,” she said.

Stuckelberger added that in the future, it may become the job of the industry to provide total solutions for nutrition, including ‘nutrition systems’ that measure and recommend the nutrients people need each day on a personal level.

Related products

Related suppliers

How food firms could save energy

Top three energy tips for food firms

Food manufacturers could cut their energy costs by operating more energy efficiently, avoiding production...

Key trends in food and nutrition: Naturalness, NPD and more co-branding?

Key trends in food and nutrition: Naturalness, NPD and more co-branding?

After a few years of negativity, the industry has a spring in its step...

How to succeed as a start-up in Europe (and not get swallowed by Big Food)

How to succeed as a start-up in Europe (and not get swallowed by Big Food)

Julian Mellentin

Director, New Nutrition Business

The making of a brand: Contract manufacturers share secrets to success

The making of a brand: Contract manufacturers share secrets to success

The firms that manufacture healthy food and supplement products do much more than just...

The ins and outs: Are firms shifting to vertically integrated supply chains?

The ins and outs: Are firms shifting to vertically integrated supply chains?

Outsourcing. It's no secret it can bring big financial and logistical gains. But in...

Outsourcing science: Where does the future of industry research lie?

Outsourcing science: Where does the future of industry research lie?

An trend for outsourcing science and research may be good news for contract research...

What does ‘responsible innovation’ really mean?

What does ‘responsible innovation’ really mean?

Many food firms talk about the need for ‘responsible innovation’, but what does this...

Shifting demands: Where will the growth in healthy foods come from?

Shifting demands: Where will the growth in healthy foods come from?

With an ever increasing consumer demand for healthier food products, many within the industry...

How has social media changed food marketing?

How has social media changed food marketing?

The rise of social media has led to a shift in the way consumers...

Is personalised nutrition about to go public in a big way?

Is personalised nutrition about to go public in a big way?

Radek Sali, CEO,Swisse Wellness;

François Scheffler, head, BASF human nutrition;, Loren Israelsen, president, United...

The taste test: How do you make a probiotic drink taste good?

The taste test: How do you make a probiotic drink taste good?

Probiotic fruit drinks face different challenges to their dairy counterparts - but both face...

African probiotic project reaching 10,000 infants a day

African probiotic project reaching 10,000 infants a day

Professor Gregor Reid

Chair , University of Western Ontario & Human Microbiology and...

Germvangelist set to shake Probiota with holistic shout

Germvangelist set to shake Probiota with holistic shout

Jason Tetro

Researcher, author, The Germ Guy

Creepy proteins will be hot

New proteins are creeping on trend

Alternative proteins are a “hot area” of interest and products such as sandwich spreads...

Dairy ingredients giant on Indonesia: ‘A lot of opportunities here’

Dairy ingredients giant on Indonesia: ‘A lot of opportunities here’

Jake Riddle

General manager, Kerry Asia Pacific

Indonesia stakes claim as SE Asia's most important food market

Indonesia stakes claim as SE Asia's most important food market

Indonesia's food industry will continue to grow in importance as its population of around...

NPD category busters: From ‘Teagurt’ to coffee fruit energy to Milo expansion

NPD category busters: From ‘Teagurt’ to coffee fruit energy to Milo expansion

Jane Barnett

Insights manager for Australia-New Zealand, south east Asia and India,...

HI-Japan show wrap: Ageing (& shrinking) population forces government-led nutrition rethink

HI-Japan show wrap: Ageing (& shrinking) population forces government-led nutrition rethink

Japan has always led the world in functional food experimentation even if the results...

Rise in demand for products with added proteins: expert

‘Weekend warriors’ drive added protein demand

Weekend fitness fanatics are driving the demand for more mainstream food and drink products,...

Saturated fat guidelines out, food guidelines in?

Get rid of nutrients and focus on foods in guidelines, says sat fat researcher

Benoit Lamarche

Saturated fat researcher, Laval University