SUBSCRIBE

Breaking News on Supplements, Health & Nutrition - Europe US edition | APAC edition

News > Suppliers

Read more breaking news

 

 

Tasteless green tea extract could open beverage NPD doors

By Kacey Culliney , 13-Apr-2012
Last updated on 13-Apr-2012 at 12:52 GMT2012-04-13T12:52:29Z

Taiyo: The green tea benefits, without the taste...
Taiyo: The green tea benefits, without the taste...

Taiyo has developed a taste-free green tea extract for use in beverage applications which it claims will expand new product development possibilities for beverage manufacturers.

The Sunphenon extract is clean label and intended for use in non-carbonated beverages and will be officially launched to global markets at Vitafoods 2012 in Geneva this May.

An important selling point for this product is that it is taste-free, Josef Skrna, marketing manager at Taiyo GmbH, the European branch, said.

“Green tea carries a characteristic bitter taste, which can affect the final taste profile of a consumer product,” Skrna told FoodNavigator.com.

“The absence of this taste in Sunphenon XLB-100 offers a distinct advantage for manufacturers, who can now offer the health benefits of green tea without having to counterbalance the bitterness,” he added.

“In supplying this truly ‘tasteless’ ingredient, we hope to expand the new product development business possibilities of our customers,” he said.

Healthy extracts

The extract offers antioxidant, anti-microbial, deodorant and fat burning activities, however Skrna noted that “at present, there is no health claim in Europe” for this product.

Derived from the camilia sinesis plant through water extraction followed by a special treatment, the product has been in development for around one year, he explained.

“Advances in science and technology have furthered our understanding of the body and its responses to develop ingredients that meet the on-going demand for improved health and wellbeing,” he said.

The new extract will form part of Taiyo’s wider portfolio of green tea derivatives and is the latest addition to the range.

Its green tea extract collection includes a product that promotes concentration and reduces reaction to stress, a natural soluble fibre and a zinc delivery system for beverages and supplements.

“These products contain highly purified green tea polyphenols, shown to have numerous biochemical and physiological benefits,” the company said.

“This latest addition to the portfolio of health ingredients for food and beverages highlights Taiyo’s commitment to providing manufacturers with ingredient solutions which mirror consumer demand for health, without forfeiting taste,” it added.

Related products

Live Supplier Webinars

Polyphenols tipped to become the way to innovate in Sports Nutrition
Fytexia
Orally bioavailable standardized botanical derivatives in sport nutrition: special focus on recovery in post-intense physical activities
Indena
Collagen in motion: move freely and keep your injuries in check
Leading manufacturer of gelatine and collagen peptides
Life’s too short for slow proteins. Whey proteins hydrolysates: Fast delivery for enhanced performance
Arla Foods Ingredients
What it Takes to Compete and Win in Today’s Sports Nutrition Market
Capsugel
Sports Nutrition Snapshot: Key regional drivers and delivery format innovations
William Reed Business Media
Gutsy performance: How can microbiome modulation help athletes and weekend warriors
William Reed Business Media
Pushing the boundaries: Where’s the line between ‘cutting edge nutrition’ and doping
William Reed Business Media
Alpha & Omega in Sports Nutrition – Using Omega 3’s and A-GPC to improve performance and recovery.
KD Pharma

On demand Supplier Webinars

High-amylose maize starch may reduce the risk of type 2 diabetes: what does this qualified health claim mean?
Ingredion
Balancing Innovation and Risk in Sports Nutrition Ingredients
NSF-International
Explaining bio-hacking: is there a marketing opportunity for food companies?
William Reed Business Media
Personalized Nutrition – how an industry can take part in shaping the future of Nutrition
BASF Nutrition & Health
Find out Nutritional and ingredient lifecycle solutions and strategies!
Roquette
Is the time rIpe for I-nutrition?
William Reed Business Media
The Advantage of Outsourcing Fermentation-based Manufacturing Processes
Evonik Health Care
All supplier webinars