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Trends > Health claims

EU Novel foods approval

Quatrefolic primed for EU commercialisation

The European Commission has finally given its approval to Quatrefolic as a food supplement within the EU following a positive ruling from the European Food Safety Authority (EFSA) last October.

Waste date beans- from eco coffee alternative to beyond

An Israeli company that has released a range of coffee alternatives made from roasted date kernel, says the waste material has potential as a sustainable food and drink ingredient stretching far...

EU sports nutrition group challenges carbohydrate health claims

Europe’s largest sports nutrition group says EU-approved claims around glycaemic carbohydrates are constrained by burdensome conditions of use and should be modified to avoid consumer confusion.

UK ASA ruling

UK on diabetic supplement: Blood sugar link ok (but not diabetes)

The brand name of a food supplement aimed at diabetics called Diabetone is protected under the EU nutrition and health claim regulation (NHCR), the UK advertising watchdog has found. But...

Ginkgo, evening primrose top massive EU-funded botanicals survey; 1-in-5 imbibe

Ginkgo, evening primrose, artichoke, aloe, fennel, valerian, soy, lemon balm, echinacea and blueberry are the most popular and 1-in-5 Europeans take plant food supplements (PFS), a 4-year study has concluded.

IPA World Congress, May 9-11 2014, Athens, Greece

Time to renovate your probiotic toolbox? IPA workshop explores how

Companies that manufacture probiotic products can learn much from other fast-moving-consumer-good (FMCG) firms like shower gel, pharmaceutical and smoothie makers in NPD, an expert says.

Curbing the sweet cravings: Clinical trial success for spinach extract leads to EFSA application

Swedish firm Greenleaf Medical AB is poised to lodge an article 13.5 health claims submission to EFSA for its weight management ingredient Appethyl, on the back of positive clinical trial results.

Purified fish oil may help babies with unregulated insulin secretion disorder

Newborn babies who suffer from a rare and potentially lethal disease that causes their bodies to make too much insulin may benefit from supplementation with purified fish oil, according to...

External advisory board to help Chr. Hansen capitalise on microbiome science

An explosion in microbiome science has prompted Chr. Hansen to appoint a scientific advisory board of “internationally recognised thought leaders in the field” to explore new opportunities for using bacteria to improve...

Go wild for Ethiopian antioxidant mushrooms, say researchers

Ethiopian mushrooms hold antioxidant potential, with wild mushrooms proving stronger than cultivated, according to the first research looking at country’s edible offerings.

Sanofi to contest rebuffed sterol cholesterol claim, but it's no big deal

Sanofi-Aventis has said the European Food Safety Authority’s (EFSA) rejection of its application to broaden the already approved sterol-stanols cholesterol lowering claim to powdered supplements won’t affect the company commercially, but...

Tired of being tired? ASA rejects iron health claim complaint

The UK’s Advertising Standards Agency (ASA) has rejected complaints that an advert for a liquid iron and vitamin formula purporting to “help reduce tiredness and fatigue" violates EU health claims regulation....

Small fish in a big health claim pond: Naturalpha

Smaller companies must have the confidence to challenge health claim authorities, because they are not always right, says Naturalpha. 

Profile: Carl Gibson, CEO of Complementary Healthcare Council, Australia

Complementary medicine's hardman says it's time to focus on positives

For somebody who is often seen to be “slamming” an unfavourable study, or “hitting back” at research showing complementary medicine in a negative light, Carl Gibson is in a less...

Dark choc improves heart health, but it’s got nothing to do with flavanols

Dark chocolate may help restore flexibility to arteries and prevent white blood cells from sticking to the walls of blood vessels, but increasing flavanol content will not affect these effects...

Bitter PIL: UK firm ditches ‘probiotics’ for ‘live bacteria’ after regulator slap

UK-based Probiotics International Ltd (PIL) is replacing all references to ‘probiotics’ with ‘live bacteria’ in its marketing materials after the UK advertising watchdog ruled ‘probiotic’ to be an unauthorised implied...

Attention deficit: EFSA rejects German caffeine juice claims

A German mineral water containing four juices, sugars and sweeteners and a high dose of caffeine has failed to impress EFSA scientists, despite a dossier containing 31 supporting studies.

Mud in your eye: EFSA rejects vision and stool claims

Replacing vegetable oils with an esterified vegetable oil in infant formulas will not soften infant stools, and a choline form will not boost vision, the European Food Safety Authority (EFSA)...

EFSA health claim opinions

EFSA rejects caffeine (alertness) and sterol (cholesterol) claims

Less than 75mg of caffeine per serving does not increase alertness, and the cholesterol-lowering ability of plant sterols cannot be communicated in food supplements, the European Food Safety Authority (EFSA)...

Special edition: Pre and Probiotics

Probiotic call: Forget health claims (consumers have)

Probiotic players obsessed with winning health claims needn’t bother as consumers don’t value them anyway, a leading consultant says.

Unilever Pro.activ set for sterol expansion into home cooking

Plant sterol leader Unilever will soon be able to expand its plant sterol-fortified, cholesterol-lowering Pro.activ range into home cooking and baking oils, if a positive opinion is mandated across the...

EU’s new food labelling rules – what they say in quotes

As the clock counts down to the EU’s mandatory food labelling rule changes – due to be enforced on December 13 2014  – we chart reaction to the legislation in...

EC confirms plant sterol-stanol equality

Higher doses of plant stanols and sterols are equally effective at reducing cholesterol in susceptible individuals, a European Commission meeting has ruled despite stanols players claiming the scientific consensus shows...

UK herb player finds solace in National Rules Scheme after medicinal rejection

Nelsons Natural World has won certification for a sulphur-based homeopathic product that permits skin health claims in the UK, after its whole range of 38 Bach Flower remedies had their...

Show us the documents: NGO threatens EFSA with court action

Pesticide Action Network Europe (PAN) has said it will take the European Food Safety Authority to the European Court of Justice after the agency denied access to documents relating to...

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