Coming up with that killer idea for a cool functional food or drink that consumers will love may be a tough ask. But designing it to deliver can be even trickier. We take a look at some of the latest science on functional food formulation.
According to Euromonitor International, fortified or functional food and drink sales jumped by 25% between 2008 and 2013 to reach $267.6bn (€249bn). But what does this industry term really mean to consumers anyway and what are the motivators behind such...
From chia and quinoa, to teff and einkorn, there is a resurgent interest in re-discovering ancient varieties of grains as functional food ingredients. But what are they, and why are we so interested in them?
Products such as probiotic pizza, probiotic snack bars, high-fibre chicken or fish-oil fortified yoghurt may seem bizarre, says market expert Julian Mellentin in this guest article, but since 1990 thousands of products like this have been launched – and...
