NEWS IN BRIEF

ESSNA swell membership as Nutrabolt and Cosmotrend join its ranks

By Will Chu

- Last updated on GMT

©iStock/
©iStock/
The European Specialist Sports Nutrition Alliance (ESSNA) welcomes NutraBolt and Cosmotrend into its stable as the two sports nutrition firms commit to upholding ESSNA’s Code of Practice.

The two companies join an alliance that boasts Fonterra, FrieslandCampina, Gelita, Glanbia Nutritionals and Lonza as members that together have a growing presence in the EU and the US.

“Nutrabolt and Cosmotrend represent a hugely welcome addition to the growing ESSNA family. Their impressive expertise in the sector and their global involvement will continue to feed the alliance with a new worldwide perspective,” ​said Chair of ESSNA, Dr Adam Carey.

“All ESSNA members commit to its values to a continued dedication to creating a safe and healthy environment for sport nutrition industry. We look forward to working with Nutrabolt and Comsotrend and have no doubt that both teams will make full use of the value of joining our industry body.”

CosmoTrend, which forms part of the Cosmo Group based in Belgium, provides product concepts, formulation, cGMP Manufacturing, contract packaging and regulatory compliance support services.

Product-wise Cosmotrend offers a range of products that include powder blends, energy gels, capsules, protein bars and sport supplements based on sport specific biomotor abilities.

Cosmotrend excitement

Commenting on the news, Petra Van Gucht, Cosmotrend’s co-founder and director said, “This is what I’ve been waiting for! Joining a European association, I’m proud to be a part of. ESSNA is a positive voice for all of us.”

Ben Smart, Nutrabolt’s vice president, global quality & regulatory compliance, echoed those comments adding, “We are extremely excited to be joining ESSNA as professional members.

“As a highly respected representative of the sports nutrition industry, we believe ESSNA will be an invaluable partner as we grow our European business and continue to innovate, inspire, and make safe and effective products that maximize human potential, accessible to all.”

Established in 2002, Nutrabolt has its headquarters in the US with a European presence in the Netherlands and the United Kingdom,

Nutrabolt products are distributed under the company’s brands, Xtend BCAAs and Cellucor, ​which recently launched its C4 On The Go Carbonated beverages positioning the drink as a healthier alternative. The product is currently only available in the US.

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