Cognitive function

Science trio creates all-natural brain-boosting beverages

Science trio creates all-natural brain-boosting beverages

By Nikki Hancocks

A molecular biologist, a medical doctor and a nutrition innovation expert have joined intellectual forces to create a cognitive health focused brand which they hope will redefine the caffeine-laden energy drink category.

Ghost CEO predicts proliferation of esports categories

Ghost CEO predicts proliferation of esports categories

By Stephen Daniells

The esports supplements category is dominated by energy and focus products, but as gamers warm up to supplements expect to see a proliferation of categories targeting this community, says the CEO of Ghost Lifestyle.

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New study links fiber intake to PTSD

By Danielle Masterson

The famous quote by Greek physician Hippocrates, “Let food be thy medicine, and let medicine be thy food” is true—at least according to Canadian researchers.

NutraCast Podcast: Dr. Noelle Reid on Age-Associated Cellular Decline

NutraCast Podcast: Dr. Noelle Reid on Age-Associated Cellular Decline

By Danielle Masterson

Recent advances in science have uncovered the important role cellular health plays in why and how we age. Deterioration in cell function begins in the 40 year age range and accelerates in the 60s; however, research has identified specific cellular nutrients...

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Product Innovations

HydroCurc + Fe = Smart Formula

HydroCurc + Fe = Smart Formula

Iron deficiency is the most prevalent micronutrient deficiency in the world and can have impacts on physical and mental health. A critical micronutrient...