Markets & trends

NutraCast: Metabolism tracking with Lumen

NutraCast: Metabolism tracking with Lumen

By Danielle Masterson

We track our steps, our sleep, our cycles and so much more—so why not track our metabolism? While research shows that a healthy metabolism is crucial for a healthier and longer life, it’s not always easy to track. Healthtech company Lumen is hoping to...

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Supplements to slow biological aging: What does the science say?

By Olivia Brown

The concept of biological age has captured consumer attention with an increasing number of brands offering supplements promising to slow or even reverse the biological clock, but what does the scientific evidence backing these claims say?

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The Start-Up Award: Top trail-blazing entrepreneurs

By Nikki Hancocks

Today’s start-ups and spin-outs could be the future major players of the industry, and NutraIngredients looks to celebrate the best new companies blazing a trail in the market.

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Who's on the podium? The sports nutrition finalists

By Nikki Hancocks

Sports Nutrition has evolved into a category almost unrecognizable from its former self, with ingredients and health benefits extending far beyond the traditional niche and into holistic performance boosting concepts.

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Aligning consumer intentions with behaviors to achieve health goals

By Olivia Brown

While many consumers want to improve their health by opting for healthier product choices, key barriers include a lack of trust in retailers, understanding of the nutritional information provided, and perceived availability of convenient options.

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Amazon updates its dietary supplements seller’s policy

By Stephen Daniells

Tech giant Amazon has updated its requirements for dietary supplements and now requires third-party verification, including testing data and certificates of analyses straight from the lab to Amazon.

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Nordic Biotic probiotic shows potential in gluten disorders

By Olivia Brown

A new study funded by Nordic Biotic observed that its probiotic strains significantly reduced the immunoreactivity of gluten peptides, suggesting their potential for reducing the toxic effects of gluten for people on gluten-free diets (GFDs).

Increasing consumer engagement through social media. GettyImages/Urupong

How to increase consumer engagement through social media

By Donna Eastlake

Whether you’re a start-up or a long-established brand, continued consumer awareness and interest is fundamental to achieving success in the global marketplace. So how can you use social media to do this?

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Dr. Vegan: Start-up spotlights supplements for men's health

By Olivia Brown

Nutrition start-up Dr. Vegan has expanded its portfolio of natural, evidence-backed supplements with the recent launch of its men’s health ProMulti product to support hormonal and prostate health as well as overall immunity and well-being.

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Influencer marketing: Putting ethics before clicks

By Nikki Hancocks

The "next big thing" in social media marketing will be campaigns which build consumer trust by moving from the digital world to IRL (in real life) events, according to influencer marketing strategist Frida Waywell.

NutraIngredients Awards 2024 finalists announced!

NutraIngredients Awards 2024 finalists announced!

By Nikki Hancocks

The results are in! After weeks of scrutiny under the expert eyes of our industry savvy judging panel, we are proud to announce the finalists in the running to win a prestigious NI Award in 2024.

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Innobio launches vegan vitamin D3 from pine oil

By Olivia Brown

Chinese raw material manufacturer Innobio has introduced a new vegan vitamin D3 ingredient sourced from pine oil to meet the heightened demand for sustainable and effective plant-based supplement alternatives.

Researchers in Italy and Germany have sought to better understand hemp's nutritional potential in food. GettyImages/ollo

Is hemp the next functional food in vegetarian nutrition?

By Natasha Spencer-Joilliffe

As regulatory restrictions ease, researchers studying Cannabis sativa L. identify its nutritional benefits and potential in vegetarian diets while highlighting the need for clarity on the safety of some concentrated extracts.

Yoplait owns a number of children's yoghurt brands including Petits Filous and Frubes. Credit: Yoplait

Interview

Yoplait: Narrative around children’s yoghurt must change

By William Dodds

More than 1m children in the UK are at risk of their development being impacted because they lack nutrients such as calcium and vitamin D, according to a new report from kids’ yoghurt manufacturer Yoplait.

Sports & Active Nutrition Summit 2024

How GLP-1 users are shaking up the dietary supplement industry

By Danielle Masterson

At the recent Sports and Active Nutrition Summit, GLP-1 medications was a hot topic – with just about every panel receiving a question about the medication’s impact on the sector. While weight loss medications can present challenges for the industry,...

Mindful consumer © SolStock / GettyImages

Gaps in the market: Brands must appeal to the mindful consumer

By Olivia Haslam

The side effects of digital lifestyles are increasing focus on eye health, mental energy and sleep success, revealing significant market opportunities to address these growing concerns, according to a new report from marketing and branding firm Healthy...

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International Women's Day: Trends in women’s health

By Olivia Haslam

PMS and menopause support, mental and emotional well-being, supporting active lifestyles, and creating tailored solutions are the key trends emerging in women’s health, according to industry experts.

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