Medical Nutrition

FIFA chief medical officer attacks food supplements

FIFA chief medical officer attacks food supplements

By Oliver NIEBURG

Football governing body FIFA’s chief medical officer claims that nutritional supplements will not boost the performance of athletes “based upon the scientific evidence”.

Cranberry medical claim winner targets food industry

Dispatches from Vitafoods Europe 2012

Cranberry medical claim winner targets food industry

By Shane Starling from Geneva

With a recently awarded medical devices urinary tract infection (UTI) claim in the bag, Dutch start-up Medical Brands booked a late booth at Vitafoods Europe, keen to show off its achievement to a food sector that has been denied EU health claims.

Rejected cranberry wins EU medical UTI claim

By Shane Starling

€3 million and seven years of research and development work have paid off for Medical Brands which has won the right to make medical urinary tract infection (UTI) claims in the EU and beyond with its cranberry partner, Decas Botanical Synergies (DBS).

Medical food marketers can reduce consumer confusion

Medical food marketers can reduce consumer confusion

By Shane Starling

Medical food marketers need to address the fact many consumers are confused about the ‘food as medicine’ concept, especially as the influence of health care professionals is dwindling.

Russian probiotic market booming (with medical backing)

Russian probiotic market booming (with medical backing)

By Shane Starling

Russia’s probiotic market that has shown annual growth rates of around 50% in recent years and settled closer to 10%, is benefitting from medical profession support, according to a leading paediatrician.

Nestlé is the new owner of Fostrap which is expected to reach health channels in 2012

Nestlé Health Science makes first venture into medical foods

By Shane Starling

Nestlé Health Science, the division the food giant created in September last year to research and develop medical and functional foods, has bought UK medical foods start-up CM&D Pharma Limited, with more acquisitions – both small and large – set to...

EFSA health claims approach ‘medicalises’ foods, says industry

EFSA health claims approach ‘medicalises’ foods, says industry

By Lorraine Heller

The European Food Safety Authority’s (EFSA) approach to assessing health claims is resulting in the ‘medicalisation’ of food and is blocking scientifically-backed health communication, according to food and supplement industry associations.

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