One of the world’s leading probiotics specialists says consumers are interested in probiotic cheese products but cheese manufacturers and probiotic suppliers need to get their scientific house in order and clarify their marketing messages.
Probiotics have had a rapid rise to public prominence in North America since Danone launched probiotic drinkable and spoonable yogurts on the US market in 2005, but probiotic cheeses have won little favor, according to Euromonitor research.
Swedish probiotics specialist, BioGaia, has turned in an impressive set of financial results for 2008, maintaining the 30 per cent-plus growth it has achieved annually for the best part of this decade.
An ever tighter focus on the ability of gut microflora to affect metabolism and control weight is the result of a new agreement signed between Nestlé’s northern France-based Research Centre and Imperial College London.
Danish ingredients giant Chr Hansen has purchased Urex Biotech, a Canadian company it has long worked with to bring probiotic supplements to a market demonstrating growth rates of more than 10 per cent internationally.