Natural Products Expo West is always a launch pad for brands, so we walked the supplement aisles with Scott Dicker from market research firm SPINS to pick out some key trends and newsworthy topics.
For Hux and its Co-Founder Damien Byrne, the motivation behind setting up the firm was simple – to be a trusted health partner for people to find their daily edge through a range that is “honest and accessible.”
Vitamin and mineral-enriched chia seeds and fibre-packed goji berries are now part of a healthy diet for around half of Germany’s population, says a survey by the country’s institute for risk assessment.
