From heart health to enhanced performance, HumanN’s CEO Joel Kocher is hailing nitric oxide and its ability to address a broad range of health needs by supporting blood flow in different ways.
Seven years after entering the US market, Beet It Sport continues to register healthy year-on-year growth, with its nitrate-rich beet juice recognized as best in sports nutrition.
Canadian researchers have determined via a meta analysis that nitrate supplementation may be beneficial in some aspects of endurance sports, but caution that the data supporting the notion is mediocre at best.