Regulation & policy

NAD flags Bayer One A Day men’s fertility positioning

NAD flags Bayer One A Day men’s fertility positioning

By Cassandra Stern

The National Advertising Division (NAD) has recommended that Bayer HealthCare LLC discontinue or modify a series of claims tied to its One A Day Men’s Pre-Conception Health Complete Multivitamin, concluding that product positioning and messaging conveyed...

Menopause claims back under the spotlight following ASA review

Menopause claims back under the spotlight following ASA review

By Olivia Haslam

Women’s health brands Lunera, Minerva Wellness and Nova breached multiple advertising codes by making claims that their supplements could treat or significantly alleviate menopause symptoms, according to the UK’s Advertising Standards Authority (ASA).

Is FDA opening the long‑shut DSHEA ‘innovation door’?

Is FDA opening the long‑shut DSHEA ‘innovation door’?

By Stephen Daniells

The upcoming public Food and Drug Administration (FDA) meeting exploring the scope of dietary supplement ingredients will revisit one of the most contested and, according to DSHEA’s architects, most misunderstood phrases in the U.S. dietary supplement law.

What the 2026 monacolin ban could mean for nutraceutical players

What the 2026 monacolin ban could mean for nutraceutical players

By Olivia Haslam

The European Union is set to ban monacolins from red yeast rice (RYR), a key ingredient in high cholesterol management, as early as Q3 2026, leaving the nutraceutical sector scrambling to fill the resulting ‘therapeutic gap’.

Zoe fails to overturn ASA ruling on gut supplement ad

Zoe fails to overturn ASA ruling on gut supplement ad

By Olivia Haslam

Professor Tim Spector says the Advertising Standards Authority (ASA) decision to uphold its ruling that Zoe’s Daily30+ supplement advertisement was misleading is a profound failure of logic. 

The growing role of toxicology in dietary supplement safety

The growing role of toxicology in dietary supplement safety

By Danielle Masterson

As regulatory enforcement and consumer awareness around dietary supplements continue to grow, manufacturers are under increasing pressure to demonstrate safety. At NOW Foods, that commitment includes employing a dedicated toxicologist, a role that...

New bill aims to end patchwork of state supplement regulations

New bill aims to end patchwork of state supplement regulations

By Cassandra Stern

A Republican congressman has introduced legislation seeking to reaffirm federal oversight of dietary supplements, blocking states from imposing their own additional regulatory requirements and creating what he characterized as a “confusing patchwork of...

Looming folic-acid fortification deadline stirs up UPF debate

Looming folic-acid fortification deadline stirs up UPF debate

By Olivia Haslam

Ingredient distributor ACI Group has called on UK food producers to actively educate consumers about folic acid fortification, warning that misinformation about “ultra-processed foods” is overshadowing the health benefits of the policy.