An Australian living in London has overcome an extraordinary set of challenges including Brexit, the pandemic and more recently a sharp rise in prices as a result of the war in Ukraine to keep his vitamin enhanced juice business thriving.
With an ethos “to help people live healthier lives by using what nature provides us in its most pure and organic form”, British health drinks company Purearth has imminent expansion plans.
The micronutrients and other bioactives contained in a glass of orange juice is sufficient enough to shore up the immune response and tackle oxidative stress and inflammation, a review concludes.
Researchers found a correlation between the glycemic response of study participants after ingesting certain beverages and how they performed in some cognitive tests.
100% juice products are capturing the imagination of consumers and driving growth, which will see expansion beyond traditional fruit base drinks to include vegetables, exotic plants and coconut, according to Tetra Pak.
UK adults drastically underestimated sugar levels in fruit juices and smoothies by 48% on average and significantly overestimated content in energy drinks and CSDs says a hard-hitting comment in The Lancet.
Eating more whole fruit may help to lower your risk of developing type 2 diabetes, while increased consumption of fruit juices may be linked to higher risks, according to new research.
The European Food Safety Authority health claims panel has turned in two negative opinions for separate claims that sought to link calcium-fortified fruit juice and tooth demineralisation; and water consumption and dehydration.
Formulating iron-enriched fruit juices with milk may improve uptake of the mineral, suggests new research that offers a way of boosting iron intake for people at risk of deficiency.
A new range of enzymes is designed to improve the juice volume and
vitamin yield of blackcurrants for beverage use, in order to
maximise the benefits of the superfruits, its manufacturer says.
Smoothies are set to be the high street success story for the UK
soft drinks industry over the next few years, figures suggest,
harnessing a growing trend for healthy fast food.
The Center for Science in the Public Interest has denounced super
fruit juices, stoking debate over credible science behind products
and the claims they make.
Finnish company Valio is continuing R&D into fruit juice-based
probiotics, with a study in the journal LWT reporting
excellent stability, survivability and tolerability of two strains.
Interest is growing in fruit juices for heart health, as Provexis
signs up another UK supermarket chain to its tomato-based Sirco
drink, and a new trial prepares to get underway in Scotland to
investigate the effects of a juice product...
Food standards authorities in Australia and New Zealand have
legalised drinks fortified with calcium, offering opportunities for
firms amid growing consumer demand and poor dietary intake.
Pomegranate juice is set to become one of Britain's most popular
fruit juices after recent coverage of the fruit's health benefits
prompt consumers to seek out the product.
Allegations that Australia's booming fruit juice industry is
misleading consumers by exaggerating health claims will be
investigated by the country's competition watchdog, as the juice
world looks on, reports Chris Mercer.
Fruit juice sales are soaring in the UK, driven by consumers'
perception of the beverage as a healthier alternative to coffee and
fizzy drinks, shows a new Mintel report.
An innovative technology that allows for the addition of both plant
sterols and minerals to foods has won the backing of leading US
food manufacturer General Mills, which has licensed the product for
use in a range of foods.
The Food Safety Authority of Ireland (FSAI) has warned consumers
that any health or medical claims appearing on products containing
noni juice - extracted from the fruit Morinda citrofolia - are
totally unsubstantiated.
Danish ingredients company Danisco announces it is to license its
HOWARU probiotics brand directly to a retailer, the upmarket South
African chain Woolworths, in a bid to increase brand loyalty among
consumers and health professionals.
Hain Europe, a division of the US natural and organic food company
the Hain Celestial group, is set to launch a range of healthy
drinks, made from a mix of fruit juice and soy, on the European
market in coming months.
A report by America's Juice and Smoothie Association (JASA), shows
that the juice and smoothie business has topped 1 billion in sales
for the first time.
The Nestle USA - Beverage Division and Ocean Spray Cranberries,
Inc. announced this week that they have formed a long-term
agreement which, they hope, will enable both companies to increase
manufacturing and supply chain efficiency...