As consumers increasingly seek solutions cater to their specific beauty needs, there has never been a greater demand for nutricosmetics product with a targeted action. The global nutricosmetics market was valued at USD 6,925.49 million in 2020 and it is estimated to reach a 8.05% CAGR (2021-2026). Many food supplement brands and now cosmetics are interested in this growing market and want to develop effective nutricosmetics. How can we formulate a science-backed food supplement that can meet consumer’s needs?
Key leaning points:
- What are the market and customers’ expectations?
- What claims can you use?
- Which science-backed bioactive ingredients to choose?
