
Emerging supplement trends: What brands need to win in Asia
Paid for by TSI Group
Asia’s supplement market is growing at 14% CAGR, and winning brands are differentiating through targeted benefits, new formats and better manufacturing.

Paid for by TSI Group
Asia’s supplement market is growing at 14% CAGR, and winning brands are differentiating through targeted benefits, new formats and better manufacturing.

Paid for by Probi
Future microbiome innovations in Asia will be forged by manufacturers’ ability to address the region’s most pressing health concerns with targeted, clinically documented solutions.

In paid partnership with Shanghai EGT Synbio Group Co., Ltd
As the aging population grows, consumers are looking for support to ensure later years are spent in optimal health. How can ergothioneine help to support healthy aging?

Paid for by Vidya
How can a new study conducted on saw palmetto broaden the conversation beyond men’s health and highlight its potential women’s health benefits?

Paid for by Ethical Naturals Inc. (ENI)
For many years price was the key factor in driving ingredient sales; today leading supplement brands seek higher levels of science and transparency for their loyal customers.

In paid partnership with Greenspace Herbs
The greatest opportunity for Ayurveda today is not to replace modern medicine, but to complement it through rigorous scientific investigation.

Paid for by Applied Food Sciences
How are advanced analytical methods helping bridge the gap between functional mushroom innovation and product integrity?

Paid for by Bonerge Lifescience
SenNet published the first comprehensive Human Senescence Atlas in June 2026. How will this change how the industry understands cellular senescence?

In paid partnership with Saanroo Health Science Llc
To close the multi-year healthspan-lifespan gap, products must move beyond marketing hype and be grounded in analytical, human-derived clinical trials.

In paid partnership with Kaneka Nutrients
Focus on antioxidant balance usually occurs after the balance tips towards oxidative stress. How can ubiquinol supplementation build defenses before the falter?

In paid partnership with Prinova Group
As sports nutrition formulas grow more complex, the gap between R&D and full-scale production is widening. What is causing this, and what does closing the gap require?

Paid for by TCI Co., Ltd.
How can industry players successfully unlock the systemic potential of targeted functional probiotic strains?

Paid for by Biotropics Malaysia
Can one botanical support eight dimensions of healthy ageing? Over 20 clinical studies on tongkat ali suggest the answer may be yes.

In paid partnership with Aker BioMarine
The omega-3 industry is entering into a different era. For supplement brands, reliance on a single source of EPA and DHA is no longer a viable long-term strategy.

In paid partnership with All G
Lactoferrin has become one of the most sought-after proteins in nutrition. How can a genuine “apo”, iron-free form of lactoferrin be produced – without stripping iron out of a protein that binds it readily?

In paid partnership with K. Patel Phyto Extractions
Clinical data on a standardized ancient botanical extract shows measurable gains in male testosterone, sexual desire, arousal, and semen quality.

In paid partnership with ADM
As women experience a variety of health concerns throughout life, how can personalized, science-backed solutions resonate with today’s informed consumer?

In paid partnership with ADM
As microbiome science evolves, the future won’t be about bacteria alone – it’ll be about the entire ecosystem and result-driven interactions. How are bacteriophages introducing a new paradigm here?

In paid partnership with Natural Remedies Pvt. Ltd.
Consumer interest in longevity-focused supplements is growing. Botanicals that modulate the microbiome and support cognitive function are increasingly being explored for their potential role in healthy ageing.

In paid partnership with CoreFX Ingredients
Even clinically studied nutrients and bioactives can face challenges related to stability, bioavailability, and sensory performance. How can manufacturers help ingredients perform closer to their full potential while creating a better consumer experience?

Paid for by Ethical Naturals Inc. (ENI)
As consumer demand grows for functional beverages that support both energy and mental wellbeing, formulators are seeking alternatives to traditional caffeine systems – this is where matcha tea comes in.

Paid for by Saanroo Health Science Llc
Men are approaching their health proactively rather than reactively. How has this shift changed the way consumers interact with supplements – and what does this mean for the industry?

Paid for by Bonerge Lifescience
With growing scientific consensus suggesting that conversations surrounding PCOS may be too narrow, what are common misconceptions of PCOS – and how are they shaping the wider women’s health market?

Paid for by Giellepi SpA
Heavy legs and visible veins are increasingly linked to modern lifestyles, driving demand for solutions supporting venous health and circulation.

In paid partnership with TOSLA
Pill fatigue, poor adherence and limited bioavailability are challenges for the supplements market. Liquid nutraceuticals are emerging as a potential solution, with formats that fit better into consumers’ daily routines.

Paid for by BioCell Technology, LLC
Collagen remains one of the most promising categories in wellness, but the conversation has evolved. What do consumers want from collagen products today?

In paid partnership with KSM-66 Ashwagandha & SRI-81 Shatavari
Increasingly studied for its potential in supporting sleep, stress, sports performance and sexual health, the consistency, labelling and quality of ashwagandha are coming under scrutiny from both researchers and regulators.

In paid partnership with Morinaga Milk Industry Co., Ltd.
Human-Residential Bifidobacteria are emerging as the next-phase of microbiome-based innovation – but how do they actually work?

In paid partnership with Greenspace Herbs
Quantum Ayurveda is not a brand proposition; it is a test of whether ancient energetic thinking can be translated into modern supplement science without losing its rigor. ASEAN may be the natural arena for that test.

Paid for by KSM-66 Ashwagandha & SRI-81 Shatavari
Growing use of ashwagandha has intensified focus on safety. New clinical evidence explores tolerability across duration, dose and population scale.

In paid partnership with Sabinsa Corporation
Meet the next-gen ingredient that will open up opportunities across a range of health-focused product formats in growing markets.

Paid for by Natac- Experts in Mediterranean Plants and so much more.
As gastrointestinal health emerges as one of the most rapidly expanding wellness areas, how can evidence-based olive-derived polyphenols and triterpenes provide support?

Paid for by SACCO SYSTEM
From probiotics to postbiotics and next gen bacteria, active ingredients are redefining wellbeing support. Scientific expertise is the key differentiator behind effective biotic solutions.

In paid partnership with ADM
At every life stage, women experience new, and often challenging, changes. Providing personalized, science-backed, and proactive solutions to offer relief can be key to supporting women’s health across the lifespan.

Paid for by Adikai Insights
New metabolomics research from a multi-year collaboration reveals that current industry standards are capturing only a fraction of the bioactive complexity present in functional mushroom ingredients.

Paid for by Lubrizol
Advanced microencapsulation technology helps formulators create nutraceutical solutions tailored to women’s unique health and nutrition needs in every life stage.

Paid for by TCI Co., Ltd.
As interest in GLP-1-based weight management grows, emerging data on a dietary ingredient suggest there could also be a more natural approach to control appetite and metabolic health.

In paid partnership with Molecules Biolabs Pvt Ltd
Traditional supplements often face a common challenge: limited bioavailability. How can liposomal technology ensure ingredients reach cells effectively and efficiently?

Paid for by TSI Group
To stay ahead of the game, successful supplement brands are changing innovation tactics. What are the three key trends redefining the space?

Paid for by KSM-66 Ashwagandha & SRI-81 Shatavari
As global demand for ashwagandha surges, a new leaf ban puts adulteration under scrutiny. While this may improve margins, it raises important questions around consistency, safety, and label accuracy.

Paid for by Biotropics Malaysia
As consumer expectations shift from treatment to optimisation, the definition of health is becoming increasingly tied to how individuals feel and function on a daily basis.

In paid partnership with KSM-66 Ashwagandha & SRI-81 Shatavari
The adaptogenic herb shatavari can help support hormonal shifts to improve resilience and ease symptoms, and upcoming clinical studies will showcase its power to help women of all ages.

Paid for by Kaneka Nutrients
Growing interest in mitochondrial health is reshaping nutraceutical innovation. How is ubiquinol positioned as a foundational ingredient for evidence-driven formulations?

Paid for by Vidya
As Akkermansia muciniphila emerges as one of the most promising next-gen probiotics, microencapsulation technologies are paving the way for more stable, effective and accessible probiotic products.

In paid partnership with Kerry ProActive Health
Immune health is moving from passive support to proactive immune performance. Is the breakthrough in trained innate immunity the key to unlocking a wellbeing shift for more vulnerable populations?

Paid for by Amcor
Brands that treat packaging as a strategic asset are the ones quietly pulling ahead. What are the five consumer and market forces reshaping future packaging needs?

Paid for by TCI Co., Ltd.
As post-meal glucose spikes gain attention, emerging human data on peanut-skin-derived polyphenols point to new, science-backed approaches for stabilizing glycemic response.

In paid partnership with Sabinsa Corporation
Biotics is a rapidly evolving area of scientific research unveiling multiple potential human health benefits, not least a link to longevity.

Paid for by Aker BioMarine
At the heart of next-gen wellness is nutrition that powers people to move better, think sharper, and stay resilient. How can brands align future portfolios to lead the future of ‘active’ wellness?

In paid partnership with KÄÄPÄ Biotech
Mushrooms are increasingly studied for their potential role in supporting healthy ageing. However, significant gaps remain in how these compounds are measured, standardised and validated.