Insight Guide

Why you should add chews to your VMS portfolio

Format: PDF file | Document type: Insight Guide | Promoted Content

This content is provided by Catalent, and any views and opinions expressed do not necessarily reflect those of www.nutraingredients.com

Why you should add chews to your VMS portfolio

In the supplement market there are several factors that impact the consumer experience, a critical one being the delivery format. Supplement users are seeking a heightened sensory experience associated with taking them, and brands can capture this emerging market by providing innovation in chew formulations that enhance the user experience. Catalent can help brands develop and accelerate chewable portfolio options to delight their consumers.

Latest content from Catalent

Innovation in the gummy market for supplement success

Paid for and in partnership with Catalent

Gummy supplements: Optimizing your recipe for success

Flavor, texture and color are just some of the many considerations for formulators in the evolving gummy market. Here’s how to propel your gummy offering to maximize market success.

Supplier info centre