Beauty gum reveals consumer health claim scepticism, Datamonitor
Controversy behind a new “beauty” gum product reveals the increasing consumer scepticism over functional health claims, says Datamonitor.
Brits neglect heart health (and don’t believe the hype)
Only one third of Brits pay attention to their heart health, and 45 per cent said heart health claims were untrustworthy, according to Datamonitor research.
Australians skeptical about probiotic claims, says Datamonitor
Most Australian consumers are still not ready to believe the claims made by probiotic products, despite a steady and growing interest in their value for improving digestive health, according to Datamonitor.
Probiotics grow on innovation, Datamonitor
Probiotics are being included in increasing numbers of 'innovative'
new applications, according to information released by Datamonitor.
Datamonitor highlights confectionery novelties
Recent innovations in novel confectionery products include an
energy-giving lollipop in a can, chocolate flavoured sea salt, and
edible whole flowers, according to new data released by
Superfoods market set to double by 2011
The superfood and drink market is expected to almost double in the
ten year period up to 2011, says a report published today, with soy
products and exotic fruits leading the charge.
Keep up with healthy convenience, says Datamonitor
Healthy foods in convenient packaging is a consumer need that is
growing in momentum, according to Datamonitor, with 59 per cent of
European and US consumers seeking a combination of the two selling
Untapped potential for functional foods in Europe, says Datamonitor
The value of the European functional foods market is a mere
fraction of the US market, according to a new report from
Datamonitor that highlights untapped potential in the continent.
Probiotics lead functional category, Datamonitor
All categories of functional food and drink are on the upswing
according to a new report from Datamonitor, but probiotic drinks
and yogurts are leading this category.
The market for vegetarian supplements
Supplement marketers seem to be taking notice of the growing trend
towards vegetarianism, bringing more products to market that do not
contain animal-derived ingredients.
Bakery survives low-carb fad with healthier alternatives
The reaction of the bakery industry to the considerable threat
posed by low-carb diets last year could prove a lesson for many
Mega-trends: convenience food and health to double in ten years
Ten mega trends stretching from age to individualism will determine
the success and shape of any new products to hit the market in the
near future, claims market analysts Datamonitor.
Natural cocoa in formulations to open up opportunities for makers, new study
Evidence backing the antioxidant powers of natural cocoa could
bring new opportunities for confectionery firms looking to boost
slacking sales in a saturated market, reports Lindsey Partos
Breakfast shown to be heart healthy
Missing breakfast has been shown to raise cholesterol levels and
reduce the body's response to insulin in a small study that raises
concern for the increasing numbers of people that skip the first
meal of the day.
Functional beauty regimes driving growth of cosmeceuticals
A boom in sales of functional personal care products in northern
Europe is set to benefit supplements targeting skin health, shows a