Markets & trends
NutraCast: The emotional toll of GLP-1 meds
New research from Chemi Nutra highlights how GLP-1 users want to maintain the benefits of the medication while feeling like their former selves, revealing a significant gap in addressing the broader physiological and psychological impacts of weight loss...
Trend tracker: Sleep report, supplement use patterns in Australia, SEA
Find out more about consumers’ sleep trends and health supplement use patterns in Australia and South East Asia in this round-up.
News in brief
Church & Dwight to divest its supplement brands
Church & Dwight Co., best known for its Arm & Hammer brand, has reached a definitive agreement to sell its vitamin, minerals and supplement (VMS) business to Piping Rock Health Products.
OnSwitch: Energy drink collab goes beyond caffeine to target systemic optimization
What if an energy drink could do more than just wake you up? Formulator Shawn Wells sat down with NutraIngredients to introduce OnSwitch, a collaborative, new energy drink concept that made its way around the show floor during SupplySide Global this year.
‘There was never a dull moment’: 8 reasons to attend the IPA World Congress + Probiota 2026
The IPA World Congress + Probiota 2026 is just two months away! The leading event for the probiotics, prebiotics and microbiome community is a must-attend event, and let us tell you why…
Guest article
Welcoming the age of MAHA with persistence, patience and pragmatism
What a year of transition, uncertainty and unpredictability 2025 has been—not just for the dietary supplement industry, but for all of us navigating rapid change. From shifting tariff rates to upheaval at FDA, from renewed pushes to restrict access to...
New NIH initiative boosts systems-based nutrition research
The National Institutes of Health has launched a five-year project to develop a unified model of healthy human physiology, signaling a shift toward whole-person health that aligns with longstanding approaches in the nutrition and supplements sector.
Opportunities abound for functional nutrition to close sleep satisfaction gap – ADM
Sleep and mood support are becoming priorities in functional nutrition as consumers recognise the impact of rest on daily well-being. China consumers, for instance, have shown the greatest interest in biotics and the role of gut health in supporting...
Supplement trends: GLP-1 support, functional beverages, pet health and more
While a lot of attendees come to SupplySide Global to show off their latest innovations, for many, the main objective is to see the latest trends shaping the future of dietary supplements.
Kyowa Hakko Bio reveals new EMEA hub and sharpened cognitive health focus
Biotechnology and health science company Kyowa Hakko Bio Co. Ltd has positioned its Italian subsidiary as the firm’s central commercial hub for EMEA with new management and an increased focus on its cognitive health ingredient Cognizin.
Across the Nutraverse: Australia’s top supplement categories, Grenade’s Creme Egg collab, 7-OH seizures
Catch up with our weekly round-up of key news from across the Nutraverse.
Export diversification: How Aussie supplements sector is booming beyond China
Diversification across the Asia-Pacific region is gathering pace and fuelling growth for Australia’s supplements sector, according to new data.
Guest article
Mission Possible: IPA’s year of reckoning for the future of biotics
Each year, my reflections seem to circle back to film. Maybe it’s because movies often mirror our own journeys, tales of challenge, resilience and purpose.
Monster Beverage energizes growth through innovation that reinforces, not replaces what consumers love
By pairing fan favorites with innovative new products, Monster expands occasions, recruits new consumers, and protects its core amid industry-wide unit declines
The most-read NutraIngredients news in Europe of Fall 2025
The most popular articles on NutraIngredients in Europe this Fall highlighted how science, regulatory bodies, media scrutiny and increasingly educated consumers are shaping safety, searches, claims and trends in the supplement market.
NPD roundup: Launches focus on elevated experience and on-the-go formats
Recent new product developments from across the supplements market reveal a high demand for convenient formats, indulgent new flavors and creatine creativity.
Expensive longevity products: ‘There’s got to be a premium payoff for the consumer’
At the Nutra Healthspan Summit held last month in London, a striking contradiction was revealed: NAD research searches skyrocketed while actual consumer purchases nosedived.
US patent backs new L. reuteri strain for women’s urogenital health
Church & Dwight’s L. reuteri 3613-1 strain offers a novel probiotic solution for women’s urogenital health by supporting urinary tract comfort and delaying UTI onset.
Premier Protein’s playbook for holding the lead when a category takes off
The hardest part about winning a new category isn’t getting there first – it’s surviving the stampede that follows, as illustrated by BellRing Brands’ aggressive growth strategy for convenient nutrition leader Premier Protein
ADM report: 47% of North Americans face sleep stress
Interest in postbiotics is growing as consumers look beyond traditional sleep aids, according to new research.
Retail giant says timing is everything when it comes to product success
Healthspan innovation means moving fast on trends without losing sight of solid nutrition science, according to Rachel Kreider, vice president of product innovation and science at GNC.
Nutrikéo x ProtéinesXTC introduces crisis management service
The Nutrikéo x ProtéinesXTC consulting group has launched CriseNutra, a crisis prevention and management service to help industry players safeguard their long-term position and reputation in the market.
Growth Asia 2026: Download the Early Advance Agenda to get full info on our Singapore summit
Today we detail the key food, beverage and nutrition themes that will shape our Growth Asia Summit in Singapore in July.
Natural vs synthetic: Biovit data backs bioavailability of organic micronutrients
Organic micronutrient startup Biovit has completed a two-year clinical study to back the bioavailability of its 100% organic micronutrients derived from plants, fungi and algae.
Australia’s top five most popular dietary supplement categories revealed
Women’s health was the most popular dietary supplement category in Australia this year.
SSG 2025: ‘The potential of collagen is just beginning to be tapped,’ says industry insider
Collagen’s role in the U.S. nutrition market is expanding beyond beauty, influencing holistic wellness and driving consumer interest in multifunctional products that support appearance, mobility and long-term health, according to industry insights from...
Coming soon: Current landscape and future directions for prebiotics
Hear from experts from Wageningen University and myota in a free webinar on Dec. 9 that explores the challenges and opportunities of a growing prebiotic category.
NutraIngredients Awards early bird discount closes this week!
With the early bird discount closing this Friday (Dec. 5), now is the opportune time to enter the NutraIngredients Awards 2026.
Across the Nutraverse: Hi-Tech Pharmaceuticals CEO convicted, Vitamin B6 in Australia, creatine
Catch up with our weekly round-up of key news from across the Nutraverse.
Grenade ‘raising the bar’ with soft core Cadbury Creme Egg collab
Grenade has revealed its “best protein bar ever” in collaboration with Cadbury Creme Egg.
New in M&A: Huons N acquires Biorosette, Florenz-Comvita deal fell through
Two merger and acquisition deals involving Asia-Pacific nutraceutical firms were announced last week, with South Korea’s health supplements firm Huons N successfully acquiring manufacturing firm Biorosette, while New Zealand firm Florenz’s proposal to...
SSG 2025: One year later with lactoferrin innovator Helaina
Biotech company Helaina has increased production capacity for its lactoferrin ingredient effera and broadened its focus across women’s health, active nutrition and gut support.
Explosive growth in brain boosting bioactives: Men’s mental health on the horizon
The mind health market is dominated by omega-3 and magnesium but its exceptional growth is driven by exploding interest in mushrooms and cellular health, according to new data from Euromonitor International.
Creatine gummy critic unveils his trust-focused solution
The health influencer behind the recent viral creatine gummy testing scandal has launched a range of creatine supplements aiming to provide consumers with complete transparency and trust.
Five trends in South East Asia’s health supplement market - BCG
The modernization of traditional remedies, a strong uptake of beauty-from-within supplements, and e-commerce as a key channel for purchasing supplements are among the key trends that the Boston Consulting Group (BCG) has seen in the region.
Vietnamese health supplement firm taps brown algae extract for weight control
TA Vital, a Vietnam-based company specializing in spirulina and algae products, has formulated a supplement containing brown algae extract for weight management, with plans to develop sleep, stress, and immune health products further down the road.
SSG 2025: Asa Waldstein on FDA, FTC and NAD enforcement trends
Apex Compliance’s Asa Waldstein shares valuable insights for those seeking to avoid an FDA warning letter, a competitor case with the NAD or a referral to the FTC due to ad claims non-compliance.
Across the Nutraverse: Robert Lewandowksi and KSM-66, H&H Group targets cellular health, and efforts to restrict supplements in Michigan
Catch up with our weekly round-up of key news from across the Nutraverse.
ジャパン フォーカス：マーケットホットスポット、最新研究など
日本の栄養補助食品企業と市場における最近の動向をキャッチアップ。 日本がスタートアップとの事業連携のマーケットホットスポットとして特定されたこと、最新研究結果などを取り上げています。
Japan focus: Market hotspot, latest research and more
Catch up on recent developments in Japan’s nutraceutical firms and market, including Japan being identified as a market hotspot for start-up partnerships, latest research findings, and more.
Pharmacists vs celebrities: How small nutra brands can win from expert marketing
Working with pharmacist influencers can open doors for small nutraceutical brands that own quality products but lack marketing budget for celebrity endorsements, says the winner of the marketing initiative of the year in this year’s NutraIngredients-Asia...
NutraIngredients Awards 2026: Find your category!
The NutraIngredients Awards are back, with a mission to shine a spotlight on outstanding work in the nutraceuticals space, and there are a few important category edits and additions for 2026.
Special edition: Women’s health
Women’s health focused news updates include the latest research, NPD, market insights, regulatory restrictions and untapped opportunities.