Supplementation with a standardized Ashwagandha root extract may reduce stress and anxiety in healthy individuals with mild to moderate stress-related symptoms, compared to placebo, says a new study from Sabinsa.
Nektium scientists are working to better educate on the benefits of adaptogenic ingredients and improve classification, with a focus on two of the "hero" ingredients of this realm: Rhodiola rosea (RR) and Withania somnifera (WS).
Supplementation with a proprietary ashwagandha root extract may significantly reduce symptoms of fatigue, compared to the placebo group, for overweight or mildly obese men and women, says a new study.
DAVIDsTEA is growing its loose tea portfolio with more adaptogen-forward blends that promote a wide range of health attributes like relaxation, sleep, energy and more.
There's consumer demand and innovation avenues in abundance when it comes to food and drink for cognitive health but brands must educate on the more novel ingredients if these are to flourish beyond the niche audience, Mintel experts advise.
One 400 mg dose of an ashwagandha extract may improve working memory and maintain reaction times, says a new study from scientists at Texas A&M University, the University of Wisconsin, and Increnovo LLC.
Supplementation with ashwagandha may improve the psychological well-being and support academic success of college students in the United States, according to recent research published in the Journal of Medicinal Food.
“Body and mind” formulations which combine mood, focus-enhancing ingredients with extracts to support immunity and/or metabolism, will be a long-term trend for consumers over the next five years.
Ashwagandha root extract sustained-release capsules may boost memory and focus, while also improving sleep quality and lowering stress levels, says a new study.
The global Reishi mushroom market is projected to reach €4.24 billion by 2027, thanks largely to growing interest in functional food and drink, according to a new report from Allied Market Research (AMR).
Rhodiola is one of the ingredients that stands to benefit from the need on the part of consumers to find new modes of living after the world finally comes out of the protracted pandemic, experts say.
Sales of stress management supplements, which includes mood support and sleep products, have increased over 35% year-on-year, according to data provided by SPINS.
It’s not just immune support products that are selling well for dietary supplement firms, with consumers also seeking our adaptogens and products to help manage the stress of living through a pandemic, says the CEO of Herbalist & Alchemist.
How palm oil supply affects endangered orangutans, or coffee production impacts migratory birds are relatively well-known for many consumers, but they may not be aware of “panda-friendly” Schisandra sphenanthera. This could be set to change.
Interest in adaptogens like Ashwagandha, Rhodiola, Maca, and Holy Basil is on the rise among food and beverage formulators, but what do they do, which brands are blazing an early trail, and who is buying the products?
