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Woman eating cereal

Global survey reveals shoppers' probiotic perceptions

By Nikki Hancocks

Shoppers believe probiotics provide great health benefits and they want to consume them through food and drink beyond the refrigerator aisle, according to a new survey of more than 11,000 consumers across the world.

Chicory root is the raw material for inulin, one of the most popular prebiotic ingredients.  Getty Images.

Prebiotics group concurs with $5.5 billion figure on global market

By Hank Schultz

Growing consumer awareness along with demand in animal nutrition is driving the overall growth of prebiotics, which a trade group says will account for $5.5 billion in sales in 2019. Better messaging can help maintain that momentum, the group says.

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