Technical / White Paper
Adopting B. longum BB536 in infant formula
Infant milk formula is one of the fastest-growing product categories in the baby food market, with China accounting for almost half of the global market size.
While the sector is driving toward premiumization, fierce competition continues in China. Can probiotics help boost market growth? Explore the opportunities of the well-studied human-residential Bifidobacterium (HRB) strain - Bifidobacterium longum BB536 for use in infant formula.