Chinese consumers have a huge and growing appetite for supplements and functional foods, leading many manufacturers to consider international expansion, but strict and confusing routes to market can make this an all too costly endeavour.
Data insights are essential when choosing the right online markets for your brand and optimising profits, tech experts from the e-commerce accelerator Pattern revealed at the GOED Exchange last week.
E-commerce regulatory compliance expert Lee Gray joins NutraIngredients for a second instalment of conversation on the topic of global expansion through Amazon.
Customers don't read listings on Amazon, they only look at images, and there are some simple ways to use imagery to boost clicks, increase sales and improve rankings, an e-commerce specialist has revealed.
Legacy sports nutrition brand Bodybuilding.com has thrown in with a rising affiliate marketing platform that specializes in revamping struggling brands for success via online sales.
Protein Package – an online website that allows customers to select snacks from around the world – really took off in 2020, turning George Greenhill’s fledgling dream into a growing reality.
The US online probiotic supplements market grew 30% to $580 million in 2020 as COVID-19 drove people to that sales platform and toward immunity-focused self-care, according to a just-released Lumina Intelligence report.
The new dietary supplement specifications from Amazon are comprehensive, but adverse event reporting is not currently part of the picture and that presents challenges for brands and consumers, says an expert.
As we saw on the human side, the market for pet supplements expanded in 2020 and this growth has been sustained, says Bill Bookout, president of the National Animal Supplement Council (NASC).
With supplements on course to catch up the OTC category by 2025, PharmaLinea’s founder urges brand owners to “take a serious look at their business models for the future”.
Japanese dairy product company Morinaga Milk Industry has revealed plans to expand its yoghurt range by introducing more products with functional benefits, accelerate its lactoferrin research and e-commerce business as part of its key initiatives for...
NutraIngredients-USA hosted a webinar discussing the many curveballs thrown at the sports nutrition industry in recent months. Our expert panel examined how the pandemic shifted the category, research, consumer behavior, how brands are adapting, as well...
Sarah Lombard, Director of Brand Marketing for Optimum Nutrition, joined the NutraCast to discuss how the sports nutrition category has evolved and where it might be headed.
Nestlé Health Science is to sell its products direct to consumers in 20 markets, after signing a partnership with the THG (The Hut Group) e-commerce platform.
Italy's confiscation of supplements worth €400,000 from an express delivery firm brings into focus inconsistencies in notification procedures required for cross-border food supplement e-trade.
