The omega-3 industry has benefited from decades of scientific research which has helped build strong consumer trust but with shoppers generally becoming increasingly sceptical about health claims and concerned about environmental sustainability, businesses have to step up to meet increasingly strict demands. From initial sourcing to final marketing, we will discuss the best techniques for building trust and transparency for omega-3 consumers concerned about personal and environmental health.
Program Development Director
Marine Stewardship Council
Global Organization of EPA and DHA Omega-3s
The Trust Transparency Center
Head of Research and Insight