Survey: Sexual wellness gains ground in supplement market
Sexual wellness may be edging further into the supplement mainstream as consumer interest in products spanning intimate health, beauty and healthy aging creates new territory for brands.
Active nutrition
Study suggests L. plantarum supplement attenuates exercise-induced muscle damage after just four weeks
L. plantarum GKK1 supplementation may accelerate recovery from strenuous exercise, reducing markers of muscle damage and inflammation in healthy adult men, according to new research.
August NPD Launchpad: Higher dose creatine, niche target markets, protein and healthspan in focus
This month’s new product launches highlight the drive to deliver cognitive health focused creatine solutions, an unabating interest in protein innovation and an overarching focus on healthspan support.
GLP-1 nutrition race heats up as Nestlé, supplements and pharma target ‘companion’ market
Nestlé’s latest GLP-1 strategy suggests that what started as a supplement-industry opportunity is becoming a much broader nutrition category.
GymBeam builds European footprint through AI, robotics and sports nutrition staples
Sports nutrition retailer and brand GymBeam claims to have established itself as the largest European retailer of supplements after investing in warehouse robotics, AI and delivering on trends for sports nutrition, GLP-1 support and longevity.
Combining L-carnosine and L-tyrosine may give footballers the edge: New data
New research suggests that pairing the physical buffering capacity of L-carnosine with the cognitive support of L-tyrosine significantly mitigates post-exercise fatigue and boosts passing accuracy in professional players.
Vitafoods Asia 2026
Vitafoods Asia 2026 show floor preview: Exhibitors A-G
Vitafoods Asia 2026 returns to Bangkok, Thailand, from September 2 to 4, and nutraceutical companies from across the globe will be exhibiting new innovative ingredients, products and services at the show.
Vitafoods Asia 2026
Vitafoods Asia 2026 show floor preview: Exhibitors H-O
Vitafoods Asia 2026, set to take place on September 2 to 4 next week, will shine the spotlight on innovations across trending themes, including healthy longevity, women’s health and more.
Pollen extract combination may improve menopause symptoms and bone health
Purified pollen cytoplasm(PCP), vitamin D and vitamin K2 may help reduce hot flashes and improve physical and mood-related menopause symptoms while supporting bone health, according to a new study published in Nutrients.
Happy Mammoth looks to fill the gap in collagen-gut support
Australian brand Happy Mammoth is looking to fill a market gap in collagen and prebiotic combined supplementation through a product built on the gains of its bestseller.
Creatine research highlights blind spots in brain health and bioavailability
Despite being one of the most studied and widely used supplements in sports nutrition, creatine’s clinical backing lacks detail on bioavailability and preparations targeting the brain, according to new research.
Maurten’s personalized high-carb plan fuels Tour de France Femmes win
Sports nutrition brand Maurten has revealed the high-carbohydrate fueling strategy that helped Demi Vollering secure her second Tour de France Femmes title.
Tonic enters creatine contest with efficacy-focused brain support blend
UK-based supplement brand Tonic Health has launched a brain health focused creatine blend catering to demand for convenient solutions with efficacious doses.
Microbiome modulation beyond digestion: Four emerging opportunities
The science of the microbiome has moved beyond digestive wellness, with a complex ecosystem found to influence how we perform, age, and thrive.
August Launch Pad: Convenience, targeted benefits and multifunctional formulas converge
This month’s launches highlight the continued expansion of convenient, targeted and multifunctional formats, from creatine sachets and sparkling protein to instant mushroom lattes and on-the-go pre-workout.
Monterey Nutra doubles output as mushroom projects scale
The California-based mushroom supplier says brands are arriving with defined benefits, formats and target consumers as more projects move toward commercial launch.
Whey protein pricing: An insider’s view on business strategy
From gym-goers to GLP-1 users, consumers have never been more interested in protein. But as the ingredient moves further into mainstream formulations, record whey prices have prompted the exploration of alternatives, raising questions about what can...
Which sports nutrition brands is AI recommending to consumers?
A new analysis suggests AI-generated recommendations can shift dramatically depending on how consumers phrase their questions, while experts caution that AI visibility remains difficult to measure.
Q&A: How wearables are pushing supplement brands into new regulatory territory
Connected wellness products offer supplement companies opportunities to reach beyond traditional categories, but that move may also expose them to new safety requirements and closer regulatory scrutiny.
ASA ruling on blurred reviews reveals strict criteria on claims
A new ruling from the Advertising Standards Authority (ASA) over The Turmeric Co.’s use of blurred customer testimonials reinforces the agency’s strict stance on disease claims, reminding the industry that even implied treatment claims are off-limits.
Broccoli seed supplement may protect against exercise-induced muscle damage
A supplement containing broccoli seed extract and mustard seed powder may lower markers of oxidative stress and exercise-induced muscle damage (EIMD), according to new proof-of-principle data published in Nutrients.
Research builds evidence for gut-muscle axis and proposes AI sarcopenia prediction tool
Probiotics may help protect muscle health in older adults, while a predictive AI model could help identify people at higher risk of sarcopenia, according to a new study.
Microalga extract shows promise for fatigue through mitochondrial function
Freshwater microalga extract shows anti-fatigue effects by boosting antioxidant defences and mitochondrial function in new animal research published in Frontiers in Nutrition.
Combination supplement may improve football performance
Supplementing caffeine, taurine and phosphatidylserine may improve cognitive and performance-related outcomes in footballers, initial data suggests.
Study reveals poor knowledge of drug-supplement interactions among health practitioners
Healthcare professionals in Portugal may be ill-equipped to identify potential drug-supplement interactions, according to new findings, with researchers calling for better training and clearer clinical protocols.
The rise of supplement drop culture: How limited editions have become an innovation playbook
No longer confined to sneakers and streetwear, limited-edition “drops” are becoming a strategic tool for wellness brands to drive trial, test innovation, re-engage consumers and build long-term loyalty.
Thorne claims first NSF Certified for Sport milestone for prenatal with bioactive folate
NSF Certified for Sport continues to expand beyond its traditional sports nutrition roots, with Thorne’s announcement that its Basic Prenatal is the first prenatal supplement containing a bioactive form of folate to earn the certification.
Role models rebranded: AG1 kicks off first football collaboration
AG1 has partnered Swansea City AFC marking the brand’s first football collaboration in what it hopes will be the start of a “new trend where wellness brands sit front-and-center on sports jerseys”.
2026 NutraIngredients Awards winners reflect nutrition trends
The winners of the 2026 NutraIngredients Awards came from every corner of the nutrition industry, but looking across this year’s categories, several common threads emerged...
Growth Asia Summit 2026
Blackmores leverages community engagement and digital content for new launch
Blackmores is leveraging community building and digital campaigns for the launch of its new fast-dissolving supplement, specifically targeted at younger consumers, in Singapore.
Ryse sued over alleged protein shortfalls in Clear Protein Drinks
Ryse Up Sports Nutrition is facing a proposed class action alleging its Ryse Clear Protein Drinks contain between 6% and 11% less protein than the 22 g declared on the label.
Sports & Active Nutrition Summit Europe: More unmissable speakers join the agenda
The Sports & Active Nutrition Summit Europe will take place in London this November, bringing together the industry’s leading academics, practitioners, innovators and analysts.
Sports nutrition experts discuss ‘more is better’ mindset following life-threatening overdose report
The sports nutrition industry has a responsibility to tackle the ‘more is better’ mindset through appropriate limits and warnings, experts warn, following a life-threatening case of supplement stacking and over-consumption.
NutraIngredients Asia Awards 2026: And the finalists are…
NutraIngredients is pleased to announce the finalists for the NutraIngredients Asia Awards 2026... The winners will be announced during an awards presentation in September.
NutraCast: BODi CEO on keeping active nutrition simple amid AI, GLP-1s and wellness trends
As consumers gravitate toward longevity, metabolic health and science-backed wellness, BODi is doubling down on what CEO Carl Daikeler calls the fundamentals: movement and whole-food nutrition.
Beetroot juice: New study details muscle performance benefits
Preliminary findings from a small-scale study highlighted beetroot juice’s potential to improve low- and moderate-velocity muscle contractions.
Scientists and nutrition experts call for increased vitamin D threshold to “wake up officials”
The threshold for vitamin D deficiency in the UK should be doubled in order to rouse officials to take a preventative approach to health, according to a newly published paper by the health and nutrition expert working group ‘Act Now Vitamin D’.
Trends tracker: Creatine for sports, peptides for beauty and more
Find out more about trends in sports performance ingredients, the rise of peptides in beauty-from-within supplements and more.
Coca-Cola’s BodyArmor bets on sparkling sports drinks beyond the gym
BodyArmor is expanding beyond traditional sports drinks with a sparkling format designed for everyday hydration rather than only workouts
Blurred boundaries: How sports nutrition brands can stay competitive
As food and supplements increasingly converge, experts say sports nutrition brands must sharpen health messaging and create new consumption occasions to stay competitive.
Growth Asia Summit 2026
Staying relevant: Three key pillars driving Blackmores’ next phase of growth
Blackmores, which is entering its 94th year, is driving long-term growth by steering consumers’ mindset shift, increasing its relevance and accessibility in the younger generation’s lives and creating new entry points into supplement use.
Brand new: KINS, Suntory, Nutifood and more
See new developments from health and nutrition brands across Asia-Pacific, including how Japanese microbiome brand KINS is putting an innovative spin on protein beverages, Suntory’s real-world evidence studies and Nutifood’s efforts in developing new...
Evidence-based nutrition to underpin Commonwealth Games success
Elite athletes competing at the Glasgow 2026 Commonwealth Games are increasingly turning to personalized nutrition plans and evidence-backed supplements.
‘It’s not about how loud you shout’: Glanbia on AI and nutrition transparency
With consumers increasingly proactive and scrutinizing products through AI, social media, and comparison apps, brands are urged to provide accurate, evidence-backed, and accessible information rather than relying on marketing claims.