News

Brands & manufacturers

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Holland & Barrett brings proactive care to consumers with wellness check-ins and diagnostics

Holland & Barrett brings proactive care to consumers with wellness check-ins and diagnostics

09-Apr-2026By Lauren Nicolle

NAD flags Bayer One A Day men’s fertility positioning

NAD flags Bayer One A Day men’s fertility positioning

08-Apr-2026By Cassandra Stern

NOW partners with rePurpose Global to combat plastic pollution

NOW partners with rePurpose Global to combat plastic pollution

08-Apr-2026By Asia Sherman

Google to launch personalized nutrition app with S’pore microbiome firm

Google to launch personalized nutrition app with S’pore microbiome firm

08-Apr-2026By Tingmin Koe

Promotional features

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Designing nutraceutical portfolios for a changing active wellness landscape

Designing nutraceutical portfolios for a changing active wellness landscape

Paid for by Aker BioMarine

Exploring the full spectrum of biotics – the go-to for longevity

Exploring the full spectrum of biotics – the go-to for longevity

In paid partnership with Sabinsa Corporation

Ashwagandha across ages: A multi-functional ingredient for modern wellness

Ashwagandha across ages: A multi-functional ingredient for modern wellness

Paid for by KSM-66 Ashwagandha & SRI-81 Shatavari

How modern shatavari is rewriting the women’s health playbook with clinical evidence

How modern shatavari is rewriting the women’s health playbook with clinical evidence

Paid for by NXT USA, Inc.

Suppliers

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Solnul expands European presence with Lehvoss distribution deal

Solnul expands European presence with Lehvoss distribution deal

09-Apr-2026By Stephen Daniells

‘Industry must rethink creatine messaging for women’: Dr. Sue Kleiner

‘Industry must rethink creatine messaging for women’: Dr. Sue Kleiner

07-Apr-2026By Cassandra Stern

Low-dose ashwagandha effective for exercise endurance and overall performance: RCT

Low-dose ashwagandha effective for exercise endurance and overall performance: RCT

07-Apr-2026By Stephen Daniells

CKD Bio on respiratory health: Underdeveloped but holds significant growth potential

CKD Bio on respiratory health: Underdeveloped but holds significant growth potential

07-Apr-2026By Hui Ling Dang

Research

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Google to launch personalized nutrition app with S’pore microbiome firm

Google to launch personalized nutrition app with S’pore microbiome firm

08-Apr-2026By Tingmin Koe

Personalization, phytonutrients and A.I. among themes for IPC 2026

Personalization, phytonutrients and A.I. among themes for IPC 2026

07-Apr-2026

Low-dose ashwagandha effective for exercise endurance and overall performance: RCT

Low-dose ashwagandha effective for exercise endurance and overall performance: RCT

07-Apr-2026By Stephen Daniells

Markets & trends

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Females in focus: Health priorities reveal industry opportunities

Females in focus: Health priorities reveal industry opportunities

08-Apr-2026By Nikki Hancocks

Hiya brings kids chews and greens powder to UK parents

Hiya brings kids chews and greens powder to UK parents

08-Apr-2026By Nikki Hancocks

‘Industry must rethink creatine messaging for women’: Dr. Sue Kleiner

‘Industry must rethink creatine messaging for women’: Dr. Sue Kleiner

07-Apr-2026By Cassandra Stern

Art of You on moving personalized nutrition beyond ‘guesswork dressed in an algorithm’

Art of You on moving personalized nutrition beyond ‘guesswork dressed in an algorithm’

07-Apr-2026By Nikki Hancocks

Regulation & policy

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EU continues CBD scrutiny, rejecting 6 more novel food applications

EU continues CBD scrutiny, rejecting 6 more novel food applications

09-Apr-2026By Olivia Haslam

Thinking outside the box: FDA human foods chief talks MAHA priorities for supplement modernization

Thinking outside the box: FDA human foods chief talks MAHA priorities for supplement modernization

08-Apr-2026By Asia Sherman

NAD flags Bayer One A Day men’s fertility positioning

NAD flags Bayer One A Day men’s fertility positioning

08-Apr-2026By Cassandra Stern

Opinion

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NutraCast: From SEO to GEO: How AI is redefining visibility for supplement brands

NutraCast: From SEO to GEO: How AI is redefining visibility for supplement brands

03-Apr-2026By Danielle Masterson

NutraCast: Is mentorship the most overlooked growth driver in the supplement industry?

NutraCast: Is mentorship the most overlooked growth driver in the supplement industry?

27-Feb-2026By Danielle Masterson

Expo West 2026: Exploring the supplement-specific education sessions

Expo West 2026: Exploring the supplement-specific education sessions

18-Feb-2026

NutraWomen Wednesday: Mehgan Styke, Co-Founder, B2B Builder

NutraWomen Wednesday: Mehgan Styke, Co-Founder, B2B Builder

11-Feb-2026By Danielle Masterson