Markets and Trends

Getty | metamorworks

Big opportunities in merging nutra and pharma

By Nikki Hancocks

Consumer trends, technological advancements and business strategies are causing the pharma and nutra markets to merge and this opens opportunities for the players in both industries to cater to consumers looking for the ultimate wellness solutions.

Getty | Rimma Bondarenko

Using fermentation to boost plant proteins

By Nikki Hancocks

Traditional fermentation has been done on plants to create products like tempeh or sauerkraut for many years, but the ability to use fermentation on protein isolates and concentrates has been a critical recent development, a fermentation expert tells...

The chocolate shake includes hidden fruit and veg including beetroot, pomegranate, linseed, acerola, barley grass, pumpkin and broccoli. Pic:getty/wundervisuals

WelleCo launches daily superfood powder for kids

By Rachel Arthur

Plant-based beauty and wellness brand WelleCo has launched The Super Kids Elixir + Protein: ‘a delicious, all-in-one, daily superfood powder that is packed full of the essential vitamins, minerals, protein and nutrients that children need to grow, learn,...

Kerry's naturally sourced soluble dietary fibre ingredient is designed to boost the fibre content of white bread products. Pic: GettyImages/mstwin

Kerry targets global popularity of white bread to close the fibre gap

By Gill Hyslop

Kerry Taste & Nutrition has developed a naturally sourced soluble dietary fibre ingredient – designed for use in the manufacture of white bread products – that ticks a number of boxes, including the nutritional and functional advantages of gum acacia,...

GOED chief: 2021 has been as good as 2020 for omega-3s

GOED chief: 2021 has been as good as 2020 for omega-3s

By Stephen Daniells

After 2020’s record setting sales across the dietary supplements industry, many industry members have been wondering if such levels could be maintained through 2021. Ellen Schutt, executive director of trade group GOED, has good news for the sector: 2021...

NutraCast: VMS trend analysis with market intelligence firm Skai

NutraCast: VMS trend analysis with market intelligence firm Skai

By Danielle Masterson

How are supplement brands capitalizing, what trends are resonating with consumers, and what is the outlook for the holidays and beyond? Chase Hochman, Director of Solutions Engineering & Market Intelligence at Skai, said one key trend that stands...

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