Gummies are an increasingly popular delivery format for dietary supplements. We talk to some experts in the category on how to make sure a product isn’t sacrificing nutrient content over palatability.
New digital technologies, the rise of bloggers and social influencers, and ever-evolving consumer demographics are driving huge changes in the way nutrition products are bought, sold and marketed, say experts ahead of Vitafoods Europe.
Nutraceutical companies must immerse themselves headfirst in the digital world, remaining open to collaborations that integrate technology, nutrition and the consumer, say brand experts.
The United Natural Products Alliance, a trade association for the dietary supplement industry, has signed memoranda of understanding agreements with three single-ingredient associations and their administrative umbrella, the Trust Transparency Center.
Nutrition and functional food companies must seriously consider using social media sourced real-world evidence to substantiate claims, rejuvenate branding and connect better with consumers, says the CEO and founder of Orbital Media.
The often-quoted message that "everyone gets everything they need by eating a healthy diet" is clearly not true, says Tieraona Low Dog, MD, but testing for micronutrient deficiencies / status in primary care remains very limited.
Berlin-based startup Runtime has developed nutrient-dense meal pouches, performance drinks and protein snacks tailored specifically to Esports, a pioneering move according to its CEO and co-founder.
The “beauty from within” concept, inextricably linked with ingestible skin care and nutricosmetics, is now underlining an anti-ageing element to consumers adopting a healthier and more active lifestyle.
Personalised nutrition remains firmly in the thoughts of one in four industry professionals (26%), as the raft of nutrigenomic activity from firms such as DNAfit, BASF and Spoon Guru will attest to.
As GOED enters a new era under new executive director Ellen Schutt, the goal will be to maintain the group’s already considerable momentum, expand outreach and the group's membership base, and to prepare for the impending release of data from a high-profile,...
As Spirulina swims in the spotlight, touted for its dense nutrition and versatility, many onlookers say the future is bright for this blue-green algae but success is not without its challenges.
The rise of Esports in Europe has opened up opportunities for supplement firms to cater to this audience, as E-gamers look to address nutritional needs to meet professional competition demands.
