Markets and Trends

May Yamada-Lifton and Danelle Masterson at SupplySide West.

WIN launches pilot mentorship program

By Danielle Masterson

While many took to SupplySide West to debut new CPGs, Women In Nutraceuticals used the tradeshow as a launch pad for female leaders.

Susan Kleiner and Danielle Masterson at SupplySide West

Is the supplement industry finally giving women something to buy?

By Danielle Masterson

It’s no secret that the dietary supplement industry has missed out on major opportunities by ignoring female consumers. But are brands finally catching on? Who better to ask than Susan Kleiner, PhD, a true trailblazer and someone who has been advocating...

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The Gut Feeling: personalised interventions for sustainable change

By Olivia Brown

Tech startup The Gut Feeling is underlining the influence of lifestyle and stress on gut health, with its phone app providing personalised behavioural interventions for those suffering from gut-related issues ranging from dietary advice to sleep health...

Who will take home the Innovation Award at the FMEAs 2024?

News

Meet the finalists for Food Manufacture’s Innovation Award

By Bethan Grylls

Seven companies are in the running for our new innovation award, with the winner to be revealed at next year’s glamourous ceremony. Here’s more about the line-up and their incredible industry innovations…

November 2023: NPD Launchpad

November 2023: NPD Launchpad

By Olivia Brown

November new product launches feature on-the-go innovative proteins, nootropic productivity drinks for a natural brain-boost, and convenient lifestyle solutions for holistic health.

Adday: targeting the gut-brain axis for cognitive clarity

Cognitive Health Special

Adday: targeting the gut-brain axis for cognitive clarity

By Olivia Brown

Nutritional supplement company Adday have entered the cognitive health space with the launch of its new ‘Mind Focus’ powdered drink product, which contains an array of science-backed bacterial strains, botanical extracts, vitamins, and minerals to meet...

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Menopause: Nutrition interventions for symptom support

By Olivia Brown

Experts have noted the importance of fibre, polyphenols, and probiotics to support gut health during the menopause, and discussed the growing evidence for vitamin D, omega-3, soy isoflavones, and magnesium supplementation to alleviate associated symptoms.

Getty | Dougal Waters

The anti-energy drinks trend: Who will be the Red Bull of relaxation?

By Olivia Brown

There has been a rising consumer demand for functional drinks promoting relaxation and wellbeing over boosting energy following the COVID-19 pandemic, but an expert says a ‘hero ingredient’ and ‘hero brand’ are needed to propel the category into the spotlight.

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October 2023: New product launchpad

By Nikki Hancocks

New product launches this month have included a brain health boosting superfoods blend, menopause-focused vitamin gummies, a nutricosmetic with full spectrum hyalauronic acid and collagen, and sustainable, natural flavour ingredients.

Zooming in on the current regulatory challenges for active nutrition

Zooming in on the current regulatory challenges for active nutrition

By Olivia Haslam

Educating policymakers on the purpose of sports and active nutrition to achieve positive legislative change is the main challenge for the industry, the vice-chair of ESSNA, the European Specialist Sports Nutrition Alliance, told the audience of NutraIngredients’...

Myota: Meeting the market gap for targeted prebiotics

Myota: Meeting the market gap for targeted prebiotics

By Olivia Brown

The health-tech startup Myota is meeting the prevalent gap for prebiotic powders within a probiotic-dominated microbiome health market, with its clinically backed blend of fibres accounting for the variability of individual microbiome compositions.

Menopause: An opportunity for businesses and societal change

World Menopause Day

Menopause: An opportunity for businesses and societal change

By Olivia Haslam

Menopausal women are an overlooked demographic in the health and wellness industry, but one that could offer untapped opportunity for businesses, says co-founder of the menopause brand partnership company, Gen M.

World Menopause Day: NPD Launchpad 2023

World Menopause Day: NPD Launchpad 2023

By Olivia Brown

On World Menopause Day, this NPD launchpad special provides an overview of the array of innovations that have entered the market this year to support the many symptoms that menopausal women struggle with.

Getty Images - Business opportunities / Klaus Vedfelt

Unlocking the potential of the active nutrition evolution

By Olivia Haslam

The shift from sports nutrition to active nutrition creates unique challenges and opportunities for brands, as they navigate the evolving consumer demands which have increased both risk and reward factors.

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