The coronavirus has led consumers to include food supplements as a core shopping item, an industry survey finds, as recognition grows amongst customers in their role in preserving health and wellbeing.
India’s nutraceutical ingredient suppliers have reported a higher demand for native ayurvedic herbs, such as turmeric and andrographis, especially from the US and Europe, partly due to COVID-19.
Purition is a UK protein shake manufacturer that wants to disrupt a breakfast offering that, co-founder Edward Taylor says, is too often characterised by ‘half truths’ and ‘nutrition myths’. What makes Purition different? “We play it straight down the...
Nutrition and industry experts have responded to Public Health England's (PHE) reports which found no evidence to support taking vitamin D supplements to prevent or treat COVID‑19, describing the conclusions as 'narrow-minded' and 'abysmal'.
There is no evidence to support taking vitamin D supplements to specifically prevent or treat COVID‑19 but everyone should consider taking vitamin D supplements if they are in lockdown, the UK government has announced.
The functional beverage trend will gain momentum in 2020 and beyond, according to FMCG Gurus, as consumers become more conscious about their health due to COVID-19.
Practitioners should make micronutrient deficiencies a key consideration during the COVID-19 screening process, a recently published research review argues.
The future of botanicals and immunity research should include studies with adequate sample size, long-term safety studies and include more pharmacokinetic data, an expert panel has concluded.
Recent research on vitamin D has made an even more compelling case for the critical importance of the nutrient, the founders of a supplement brand say.
Health food and drink experts have revealed what they believe will be the biggest purchase drivers and the biggest innovation pitfalls post-COVID and how brands can cater to emerging needs.
Functional food and beverages that are seen to improve mental health could be set to be a ‘recession proof’ sector, claims market researcher MMR. It says its new data highlights innovation opportunities as consumers seek new strategies to manage their...
Blackmores has published a new whitepaper on nutrition guidelines for strengthening the immune system, preventing and treating respiratory tract infections – designed specifically for pharmacists.
Plant extract companies in China are seeing more demand for immune-related raw materials, but most are adopting a cautious stance when it comes to capacity building due to trade uncertainties brought on by COVID-19.
Altering the microbiome through diet, probiotics and prebiotics might be an effective supplementary method for tackling COVID-19, according to a research review from India.
Social media ads, posted by UK-based Revival Drinks, has incurred the wrath of the Advertising Standards Authority (ASA), which deems the posts in breach of the rules of use for authorised health claims.
The Federal Trade Commission has sent out another round of warning letters to 50 more marketers nationwide, most of which are labeled as dietary supplements or Chinese herbs.
Reports arguing high dose Vitamin D supplementation could treat COVID-19 are based on speculation and are a risk to public health, warns a team of scientists from across the globe.
Worldwide demand for immunity products is likely to deliver a permanent ‘new norm’ of higher growth for these types of supplements and brands will need to innovate to meet heightened demands, according to the head of global nutraceutical developer SIRIO...
ADM and Hospital de Sagunto, one of the largest medical centers in the Valencia region of Spain have partnered on a clinical trial into the effects of using a food supplement containing live microbial strains to promote gut microbiome balance and help...
Supplementation above the Recommended Dietary Allowance (RDA), but within recommended upper safety limits, for nutrients such as vitamins C and D is warranted, says an international research team.
The UK’s most prominent scientists are asking the country’s health secretary Matt Hancock to assess the role of the gut microbiome in coronavirus citing evidence that points to its impact on susceptibility and recovery from the disease.
The first webinar in NutraIngredients' groundbreaking online immunity series is now just a week away - but there is still plenty of time to register for free!
As has been reported for other dietary supplement categories, “March was an incredible month” for the omega-3 category, but reports are that those levels have not been maintained through April, said Ellen Schutt, executive director of GOED.
The scientific evidence supporting the use of vitamin D to help fight COVID-19 continues to build as researchers in Dublin call on the Irish government to change its supplement recommendations.
The UK’s Advertising Standards Authority (ASA) is instructing a probiotics firm and aesthetic clinic to revise claims made on its ads that the watchdog says exploits health related anxieties during the current crisis.
A combination of a focus on lower-tier markets and innovative marketing strategies can substantially grow sales of maternal and infant nutrition products, according to Chinese e-commerce giant JD.com.
Interest in wellness and immunity has spiked as a result of the coronavirus pandemic. But the questionable health claims made by some botanical brands has put the sector in the spotlight for some of the wrong reasons. Katia Merten-Lentz, partner at international...
Consumers are turning to dietary supplements in record numbers, but the industry must deliver on the results the products are promising if the industry is to convert them to long term customers, says Steve Mister.
The unpredictable spikes in demand that are distorting the supply chain in the current crisis has created another opportunity, in this case for herbal ingredients that help adults deal with urinary incontinence issues.
Every week, new studies are emerging that highlight the important roles that nutrients like vitamin D and zinc play for our immune systems, but the dietary supplements industry cannot talk about much of it. Eventually, this needs to be rectified, said...
With social distancing in full effect, families have not only found themselves with a lot more time together, but a lot more time in front of their screens.
The dietary supplement industry as a whole is enjoying booming sales as consumer stock up on products to support optimum health. But an industry strategist warns that that sales bump is likely to be ephemeral, and brands that are not strategizing vigorously...
It is "inconceivable" that immunity will not remain high on the list of health priorities when this pandemic ends and now is the time to create more "convincing experiences" to ensure trial turns into adoption, according to food and...
While dietary supplement sales have surged in recent months, the extent of the economic damage caused by the novel coronavirus and COVID-19 could lead to some very tough quarters as families and businesses start to run out of money.
Scientists have identified a link between the outcome of COVID-19 disease and dietary selenium – found in fish, seafood, meat, poultry, and cereals. FoodNavigator hears from lead researcher Professor Margaret Rayman, from the University of Surrey, to...
Supplement firms need to re-evaluate their attitude towards risk to tap into rising demand and offset some of the challenges brought by the COVID-19 pandemic.
Supplements containing vitamins C and D and other micronutrients, are an effective and low-cost means of helping your immune system fight off COVID-19 and should be added to government advice in order to tackle coronavirus, according to a new article...
The Cannabis Trades Association (CTA) is calling out the Food Standards Agency’s (FSA) failure to support the Cannabidiol (CBD) and hemp industry in meeting the Novel Foods application deadline during the coronavirus crisis.
It’s not just immune support products that are selling well for dietary supplement firms, with consumers also seeking our adaptogens and products to help manage the stress of living through a pandemic, says the CEO of Herbalist & Alchemist.
Nuritas once again harnesses Artificial Intelligence (AI) technology in the fight against the coronavirus as its platform is put to work identifying therapeutic peptides that modify the inflammatory response.
The professor behind the COVID Symptom Tracker app - said to be the biggest ever citizen science project in health - predicts that diet and nutrition will soon be recognised as an essential element of immunity and a big modifiable risk factor in the fight...
Public Health England (PHE) has updated its long-standing advice about vitamin D, stating that everyone should supplement with 10 micrograms daily, not just ‘at-risk’ groups.
A curcumin and artemisinin-based oral spray has been proposed as a treatment for COVID-19 patients and a clinical trial will be conducted, ASX-listed phytocannabinoid firm MGC Pharmaceuticals has revealed.
Skyrocketing consumer interest in dietary supplements is placing increasing demands on a supply chain straining under national and international efforts to contain the novel Coronavirus, but could this be creating artificial demand?
The Norwegian Food Safety Authority is echoing the advice from other European regulators and industry groups, which emphasise that supplements do little to stop coronavirus.
China accounts for about 80% of the global biotin supply, making it the largest biotin production country in the world. While supply chain dependency on China is a well-known fact for the United States, the crippling impact of the coronavirus in recent...
Backed by two-time world heavyweight champion Anthony Joshua, Lucozade Sport is keeping the fitness community active by giving coaches £1,000 rewards for their online training sessions.
Analysts for the customer insights firm FMCG Gurus have predicted the short and long term impacts of COVID-19 on consumer attitudes and how food, drink and supplement brands can remain front of mind after customers’ purchasing decisions have been transformed...