The UK’s Advertising Standards Authority (ASA) is instructing a probiotics firm and aesthetic clinic to revise claims made on its ads that the watchdog says exploits health related anxieties during the current crisis.
A combination of a focus on lower-tier markets and innovative marketing strategies can substantially grow sales of maternal and infant nutrition products, according to Chinese e-commerce giant JD.com.
Interest in wellness and immunity has spiked as a result of the coronavirus pandemic. But the questionable health claims made by some botanical brands has put the sector in the spotlight for some of the wrong reasons. Katia Merten-Lentz, partner at international...
Consumers are turning to dietary supplements in record numbers, but the industry must deliver on the results the products are promising if the industry is to convert them to long term customers, says Steve Mister.
The unpredictable spikes in demand that are distorting the supply chain in the current crisis has created another opportunity, in this case for herbal ingredients that help adults deal with urinary incontinence issues.
Every week, new studies are emerging that highlight the important roles that nutrients like vitamin D and zinc play for our immune systems, but the dietary supplements industry cannot talk about much of it. Eventually, this needs to be rectified, said...
With social distancing in full effect, families have not only found themselves with a lot more time together, but a lot more time in front of their screens.
The dietary supplement industry as a whole is enjoying booming sales as consumer stock up on products to support optimum health. But an industry strategist warns that that sales bump is likely to be ephemeral, and brands that are not strategizing vigorously...
It is "inconceivable" that immunity will not remain high on the list of health priorities when this pandemic ends and now is the time to create more "convincing experiences" to ensure trial turns into adoption, according to food and...
While dietary supplement sales have surged in recent months, the extent of the economic damage caused by the novel coronavirus and COVID-19 could lead to some very tough quarters as families and businesses start to run out of money.
Scientists have identified a link between the outcome of COVID-19 disease and dietary selenium – found in fish, seafood, meat, poultry, and cereals. FoodNavigator hears from lead researcher Professor Margaret Rayman, from the University of Surrey, to...
Supplement firms need to re-evaluate their attitude towards risk to tap into rising demand and offset some of the challenges brought by the COVID-19 pandemic.
Supplements containing vitamins C and D and other micronutrients, are an effective and low-cost means of helping your immune system fight off COVID-19 and should be added to government advice in order to tackle coronavirus, according to a new article...
The Cannabis Trades Association (CTA) is calling out the Food Standards Agency’s (FSA) failure to support the Cannabidiol (CBD) and hemp industry in meeting the Novel Foods application deadline during the coronavirus crisis.
It’s not just immune support products that are selling well for dietary supplement firms, with consumers also seeking our adaptogens and products to help manage the stress of living through a pandemic, says the CEO of Herbalist & Alchemist.
