COVID-19

getty | aliseenko

UK vit D sufficiency threshold set too low, say experts

By Nikki Hancocks

The UK's current threshold for vitamin D sufficiency (25 nmol/L 25(OH)D) is not supported by evidence and a higher threshold of 50 nmol/L, achievable by supplementation with at least 800 IU per day should be urgently promoted, according to a new...

Getty | Aliseenko

Research review: UK needs five-fold Vitamin D increase

By Nikki Hancocks

Vitamin D supplementation should be increased to five-times what is currently recommended in the UK in order to support the population's immunity against respiratory tract infections, according to new research.

NutraCast: Compliance amid a pandemic with CRO NutraSource

NutraCast: Compliance amid a pandemic with CRO NutraSource

By Danielle Masterson

Nutrasource, a Canada-based contract research organization, quickly adapted to the pandemic by implementing regulations and best practices to continue running human trials. The company’s president and CEO, Will Rowe, and Josh Baisley, VP of clinical...

Getty | DrazenZigic

Long-term lockdown effects: What shoppers want

By Nikki Hancocks

COVID-19 conscious consumers are choosing supplements over medicine and searching for better stress and weight management solutions, according to a recent webinar hosted by PharmaLinea and Mintel.

Getty Images / seungyeon kim/ Iryna Kaliukina

Immune support in the age of vaccines: Do shots threaten the category?

By Danielle Masterson

The immune support category continues to dominate dietary supplements as the pandemic proceeds to push consumers toward prioritizing their immune health. But with more than two million Americans getting the COVID-19 vaccine every day, where does the category...

Getty Images / Tero Vesalainen

Brands weigh in on launching immune support in crowded space

By Danielle Masterson

They were already gaining traction pre-pandemic, and now, products in the immune support category are continuing to pop up everywhere—from elderberry water to CBD gummies to dairy-based probiotics. We spoke with a few brands who launched their own immune...

getty | samara heisz

Researchers aim to discover impact of vitamin K on COVID-19

By Nikki Hancocks

After recent studies demonstrated a correlation between low vitamin K levels and more severe COVID-19, researchers are now planning to undertake the first ever prospective trial to explore whether supplementation could benefit patients.

Michail Petrov 96

Italian group fights COVID-19 health claim abuse

By Shane Starling

Italy’s primary food supplements group is taking action to protect the EU’s biggest and most dynamic market from a surge in misleading coronavirus-linked immunity claims.

Getty Images /  CIPhotos

Lallemand zeros in on gut-brain axis

By Danielle Masterson

Disruptions in the gut or brain as they codevelop may subsequently predispose children to stress-related disorders later on in adulthood.

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