Health

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Editor's Spotlight: Startup Focus

Interactive nutrition app to put consumers in the driving seat

By Nikki Hancocks

An 'interactive nutrition' startup is being launched in the Netherlands which aims to pull together supermarkets, caterers and services in one highly personalised and future-friendly nutrition platform.

If consumer interest in healthy eating is waning, innovation and reformulation are the solution / Pic: GettyImages

Healthy eating takes lockdown hit: IGD

By Katy Askew

People feel that their diets have got worse during the coronavirus lockdown. And, while more people say health is an important purchase motivator, fewer consumers are going to make healthy changes to their diets, according to IGD data.

fungtn

Editor's Spotlight: Startup Focus

Adaptogenic drinks bring ancient wisdom to the table

By Nikki Hancocks

A health and hospitality enthusiast with a passion for naturopathic nutrition is bringing the ancient wisdom of medicinal mushroom to the modern consumer with her new range of adoptogenic alcohol-free beers.

istock

Self reported health: Who can we trust?

By Nikki Hancocks

Self-reported health bias varies drastically from one person to the next and a recent study has gone some way to showing which participants are more likely to misreport.

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