Hi Japan, focus on booming market
average of 8 per cent annually over the past five years. Suppliers
of innovative ingredients could gain access to the market at this
year's Hi Japan.
Japan's health foods market continues to outperform the rest of the Japanese economy having averaged growth of 8 per cent each year over the past five years.
One of the region's leading health shows, Hi Japan, taking place from 7-9 October in Tokyo, gives food manufacturers a chance to assess opportunities in the market, thought to be currently worth Y984 billion, excluding the Y420 billion market for Foods For Specified Health Use (FOSHU).
One of the most developed functional foods markets, the Japanese market offers significant opportunities for suppliers of innovative and unique ingredients. The market is also less developed in some areas where ingredient companies have seen large growth in Europe and the US.
Hi Japan is run alongside S-tec Japan, a support services exhibition. Organisers CMP Information are expecting around 400 exhibitors and 43,000 visitors to the show, launched in 1998 as part of the International Food Design Show. There is also a comprehensive learning andbusiness seminar programme.
