Botanicals for innovative supplements
range of extracts for dietary supplements, including an
energy-boosting blend based on rhodiola rosea.
German plant extracts manufacturer Finzelberg has launched a new range of extracts for dietary supplements.
The nutrifin concepts, introduced at CPHI in Frankfurt, Germany last month, target a range of health problems, offering new ways to market novel dietary supplements based on botanical extracts, claims Finzelberg, a sister company of the Martin Bauer-owned Plantextrakt.
The brand includes 'nutrifin appeal' for weight loss, containing green tea, asparagus and bean extracts, 'nutrifin energy' based on rhodiola rosea extract and 'nutrifin motion' for joint health, which includes celery, ginger and licorice extracts.
Other concepts include 'nutrifin circulation' with bear's garlic and olives, said to clease the blood and support circulation, and 'nutrifin relax' containing aromatherapeutic elements with hops, oats and melissa extracts to improve concentration.
A study on 'nutrifin energy' has been carried out by Professor Peter Hespel at University of Leuven, Belgium and will bepublished in the International Journal of Sports Nutrition and Exercise Metabolism.
"One of our goals within nutrifin is to do 'proof-of-principal' studies to show to our clients the efficacy and benefits of our concepts or products derived from them," Dr Ivo Pischel, head of R&D at Finzelberg, told NutraIngredients.com.
"These will be double-blind, placebo-controlled human trials. We are performing these studies with scientific experts and will publish them in peer-reviewed journals."
Some of the extract blends can be added to food as well and will be offered in co-operation with Plantextrakt.
Further displays at shows, magazine advertising and co-advertising with clients, will promote the new brand.
