DSM's global marketing manager Martijn Adorf explains why the company has launched its new Quality for Life seal and what it means for food manufacturers.
DSM's Scottish vitamin manufacturing facility has won accreditation
from a new UK-based carbon foot printing scheme that recognises
green business practises.
Dutch ingredients giant DSM Nutritional Products has pooled its
quality control, formula customisation and environmental programmes
under one brand concept as it refines its differentiation strategy.
DSM Nutritional Products is emphasising quality as the crucial
point of differentiation between the vitamin C it produces in the
green hills of Scotland - now known as Quali-C - and cheaper
material from Asia.