That said, the founder and chairman of the Foundation for Innovation in Medicine and keynote speaker at this year’s Vitafoods expo and conference in Geneva next month, said nutraceuticals, like many drugs, benefitted from a placebo effect.
“Placebo is a huge positive thing with dietary supplements,” Dr de Felice said. “If they don’t work at all you will have a huge placebo response.”
Tackling the cultural “blindspot”
While that effect is real, he said there needed to be a cultural shift in the nutrition sector to engage in more pharma-style research of the kind required by the European Food Safety Authority to back health claims in the European Union.
“The pharmaceutical industry is a clinical research-driven culture. The nutrition food industry is not a research-driven culture. It’s based on scientific evidence here, maybe a little clinical data there…”
Dr de Felice said the market could, “triple or quadruple easily in a short period of time” if better clinical data could be gathered.
Dr de Felice is the keynote speaker at the Vitafoods conference and expo in Geneva, Switzerland. It runs from May 22-24.