Healthy Ageing APAC Summit 2018

WATCH: Why sarcopenia will soon be as well understood by consumers as osteoporosis

This content item was originally published on www.nutraingredients-asia.com, a William Reed online publication.

By Gary Scattergood

- Last updated on GMT

Related tags sarcopenia Muscle Osteoporosis

Growing understanding of sarcopenia among the region's medical community is now filtering down to consumers, who will be increasingly looking for preventive supplement solutions.

That's the view of John Burstow, sales director at TSI, who spoke at our recent Healthy Ageing APAC Summit Singapore.

We caught up with him on camera to assess how knowledge of sarcopenia among medical practitioners and consumers is on the rise.

He discusses why it is so important that sarcopenia was recognised as a disease by the World Health Organisation (WHO) two years ago, and that diagnostic guidelines were then developed.

These developments mirror that of osteoporosis, and are signs that there is a potential market for products that promote muscle health, he said.

Watch the video, where Burstow also details some of the latest clinical findings around his firm's HMB ingredient.

Related topics Suppliers Healthy ageing

Related news

Related products

show more

Dynamic Duo - More Power, Less Fatigue

Dynamic Duo - More Power, Less Fatigue

Content provided by Enovate Biolife LLC | 27-Jun-2024 | White Paper

Better physical performance & vitality have deep connections to muscular as well as cardio-respiratory health.

Go Beyond Ordinary in Cognitive Health - BacoMind™

Go Beyond Ordinary in Cognitive Health - BacoMind™

Content provided by Natural Remedies Pvt. Ltd. | 26-Jun-2024 | White Paper

BacoMind™, this groundbreaking, clinically proven, and pioneering Bacopa monnieri extract unleashes the power of 9 bioactive compounds to organically boost...

Related suppliers

Follow us

Products

View more

Webinars