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ESI Nutrition’s infant nutrition powders now approved for export to China

By Jim Cornall contact

- Last updated on GMT

ESI said the move will allow it to broaden its presence on the Chinese market. Pic: ©Getty Images/ddukang
ESI said the move will allow it to broaden its presence on the Chinese market. Pic: ©Getty Images/ddukang

Related tags: Infant formula, China

ESI Nutrition, a division of French dairy cooperative Laïta, has received approval from Chinese authorities (GACG - General Administration of Customs of the People's Republic of China) allowing it to produce infant formulas in powder for China at its new industrial site, Laiterie Nouvelle de l’Argenon.

Operations at the new facility in Créhen, Brittany, France started a little over a year ago, and Mathieu Lucot, marketing manager at ESI Nutrition said, “Obtaining this certification is a recognition of the company’s long-term investment in cutting-edge equipment and of our commitment to second-to-none quality procedures in order to produce premium powders meeting and exceeding the very strict standards of infant nutrition​.”

The formal recognition comes about two years after the approval granted to the company to sell their liquid infant nutrition offerings in China; thereby allowing the group to broaden its presence on the Chinese market with a complete range of products adapted to different lifestyles and demographics.

With only a minority of Chinese mothers breast-feeding, the Chinese infant nutrition market is one of the largest in the world and continuously growing,”​ Lucot added.

“This new approval will allow us to develop our reach in the area by providing nutritionally-adapted solutions that best support infant’s growth and development; especially as foreign offerings are still viewed by Chinese consumers as safer and higher-quality.”

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