Vitamins & premixes

NPD launchpad: From superfood powders to magnesium-powered hydration

28-Jan-2024 By Olivia Brown

The first product launches of 2024 are bringing sunshine to January with citrus flavours, vitamin C-rich superfoods and fruity magnesium-powered hydration drinks.

NutraIngredients Awards 2024: What the judges are looking for

26-Jan-2024 By Nikki Hancocks

The NutraIngredients Awards are back for 2024 and celebrating a decade of honouring the best and brightest in the industry, but what are our judges looking for?

Higher vitamin D3 supplementation improves pregnancy outcomes in overweight/obese women – Singapore RCT

25-Jan-2024 By Hazel Tang

A higher dose of vitamin D supplementation effectively helps prevent deficiencies that are linked to adverse health outcomes in pregnant women including pre-eclampsia, preterm birth, and low birth weight.

The Turmeric Co. study finds vitamin shot may prevent post-exercise gut damage in athletes

18-Jan-2024 By Olivia Brown

New research in male elite footballers reveals reduced incidences of upper respiratory symptoms (URS) and gastrointestinal (GI) distress following an intervention with The Tumeric Co. Raw Tumeric Vitamin D & C3 shot during the competitive season.

Research links vitamin K2 and D to predictor of cardiovascular disease

18-Jan-2024 By Nikki Hancocks

A new data analysis suggests a link between vitamin K2 MK-7 and vitamin D supplementation and a reduction in coronary artery calcification (CAC) development—a strong predictor of heart attack and cardiovascular mortality in high-risk patients and statin...

Top reasons to enter the NutraIngredients Awards!

17-Jan-2024 By Nikki Hancocks

The NutraIngredients Awards are back for 2024 and celebrating a decade of honouring the best and brightest in the nutraceuticals industry

Study: Vitamin D deficiency 'remains alarmingly high' in seniors

12-Jan-2024 By Olivia Haslam

The percentage of seniors admitted to the Department of Geriatrics with Vitamin D deficiency remains 'alarmingly high’, a new study concluded, with the authors calling for targeted interventions and enhanced education.

Enter now! Join the 10th anniversary celebration of the NutraIngredients Awards

10-Jan-2024 By Nikki Hancocks

The NutraIngredients Awards are back with a bang in 2024 as we celebrate our 10th year honouring the best and brightest in ingredients, products, companies, people and projects across the dietary supplements industry.

B-group vitamins show potential as prebiotic candidates

09-Jan-2024 By Claudia Adrien

Vitamins B1, B2, B3, B5, B6, B7, B9 and B12 may beneficially modulate the gut microbiome, although they may not act as direct substrates for intestinal microbial fermentation, according to a review published in the Journal of Nutrition.

Most women lack essential nutrients during preconception: Study

08-Jan-2024 By Olivia Brown

Research conducted by researchers at Southampton University shows that 90% of women during preconception had marginal or low concentrations of one or more of folate, riboflavin, vitamin B12 or vitamin D.

Vitamin E intervention 'could be crucial' against Parkinson's disease prevalence

08-Jan-2024 By Olivia Haslam

Vitamin E could be used as a prevention strategy for the occurrence of Parkinson's disease (PD), a new study assessing data from 13,340 participants concluded.

NI Awards "helped put Pharmako Biotechnologies on the map”

21-Dec-2023 By Nikki Hancocks

With the NutraIngredients Awards celebrating its 10 year anniversary in 2024, we speak to winners from the last decade and find out how their award win has impacted their business.

NPD Launchpad: From collagen drinks to mindful mushrooms

20-Dec-2023 By Olivia Brown

December new product launches have featured an array of collagen-based innovation and the demand for functional mushrooms continues to generate NPD.

Regulatory experts 2023 review: Market primed for runaway success but path laden with hurdles

20-Dec-2023 By Nikki Hancocks

The food supplements sector in Europe has witnessed remarkable growth in recent years, fuelled by increasing consumer awareness about health, nutrition and wellness, but the complex regulatory framework is a minefield for many players.

Balchem boosts Choline production by 50% as cognitive category drives demand

19-Dec-2023 By Stephen Daniells

Responding to growing demand for choline across the lifespan, Balchem has announced the completion of its US capacity expansion for its VitaCholine, boosting output by 50%.

Holland and Barrett predicts health trends for 2024

19-Dec-2023 By Olivia Brown

Following strong trends in protein and immunity throughout 2023, Holland and Barrett predicts new consumer demands for natural energy alternatives, cognitive care, personalised hormonal support, and optimised hydration in 2024.

Vitamin B12 offers neuroprotective role in animals induced with type 1 diabetes

18-Dec-2023 By Claudia Adrien

Vitamin B12 may protect the brain in diabetics, suggests data from a new animal study published in Chemico-Biological Interactions.

Vitamin D decreases effects of high fructose corn syrup on the brain in rats

15-Dec-2023 By Claudia Adrien

High fructose corn syrup may have detrimental effects on brain health and function, but data from a new animal study suggests vitamin D may decrease the number of HFCS-related degenerative neurons, and positively affect learning and memory performance.

Purity-IQ launches new tool to authenticate mushroom products

11-Dec-2023 By Danielle Masterson

They're in coffee, skincare, various gummies and inescapable at SupplySide West. Mushrooms are popping up everywhere. While there is a lot of enthusiasm around mushrooms, there's also a good amount of skepticism. That's where Purity-IQ...

Vitamin D deficiency increases risk of preterm birth among Black women

28-Nov-2023 By Claudia Adrien

A 'sunshine vitamin' deficiency among pregnant Black women is a significant predictor of preterm birth (PTB), as compared to non-Hispanic white women, according to research which appeared in Nutrients.

November 2023: NPD Launchpad

24-Nov-2023 By Olivia Brown

November new product launches feature on-the-go innovative proteins, nootropic productivity drinks for a natural brain-boost, and convenient lifestyle solutions for holistic health.

Cognitive Health Special

Adday: targeting the gut-brain axis for cognitive clarity

23-Nov-2023 By Olivia Brown

Nutritional supplement company Adday have entered the cognitive health space with the launch of its new ‘Mind Focus’ powdered drink product, which contains an array of science-backed bacterial strains, botanical extracts, vitamins, and minerals to meet...

Toilet tech: Unlocking health insights with mini lab for the loo

23-Nov-2023 By Nikki Hancocks

Withings, a French tech firm providing health analysis tech for the last 15 years, is to be the first to bring a commercial urine test device to market, in an aim to unlock menstrual cycle and nutrition insights.

Elite runners more likely to make informed supplement choices

22-Nov-2023 By Olivia Haslam

Medical supplement consumption increases with athletic level, a new study investigating the sports supplement (SS) habits of middle-distance runners has found.

Prenatal vitamin D may reduce child’s asthma risk: Harvard study

20-Nov-2023 By Stephen Daniells

High-dose vitamin D during pregnancy may significantly reduce asthma in the offspring at both age three and six, compared to a standard prenatal multivitamin with vitamin D, says a new study.

Vitamin B6 + folate combination may lower migraine risk: Study

20-Nov-2023 By Claudia Adrien

At increased levels, vitamin B6 and folate have a synergistic relationship in lowering the risk and possibly preventing migraines, according to an analysis that appeared in Nutrition Research.

"Something is going seriously wrong": Leading the charge on brain nutrition with trailblazing citizen science

20-Nov-2023 By Nikki Hancocks

"We have to put mental health at the top of the agenda", says Patrick Holford, as he leads the charge on nutrition for brain health with a citizen science programme expected to gather one million participants by next year.

French authorities label vitamin D as endocrine disruptor

17-Nov-2023 By Olivia Brown

The French authorities have pursued the publication of the classification of vitamin D3 as an endocrine disruptor (ED), which will involve adding warning labels to products containing quantities of cholecalciferol above 0.1% by product weight.

The NutraIngredients Awards celebrate a decade of industry honours

16-Nov-2023 By Nikki Hancocks

The NutraIngredients Awards will be back with a bang in 2024 as we celebrate our 10th year honouring the best and brightest in ingredients, products, companies, people, and projects across the dietary supplements industry.

Elevated homocysteine associated with all-cause mortality risk: study

15-Nov-2023 By Olivia Brown

A new study has revealed a significant positive association between plasma homocysteine (Hcy) levels and the risk of all-cause mortality in adults with stroke, particularly in those of older age.

Regulatory updates: Establishing safe limits across Europe

14-Nov-2023 By Olivia Brown

Recent regulatory updates in Europe include a new consultation on Manganese, an update to the EFSA upper limit (UL) for vitamin D, and renewed supplementation recommendations in Denmark.

Study validates formula for personalised vitamin D supplementation in athletes

13-Nov-2023 By Nikki Hancocks

A new study concludes that personalised supplementation of vitamin D is more effective than a one-size-fits-all approach in restoring adequate levels in athletes and further confirms the formula that is effective in calculating personalised doses.

Growth Asia Summit 2023

Don’t just look at folic acid: Vitamin B12 insufficiency linked with higher risk of gestational diabetes

06-Nov-2023 By Tingmin Koe

Prenatal nutrition supplement should look beyond the importance of folic acid, as insufficiency in other micronutrients such as vitamin B12, is linked with a higher risk of gestational diabetes, a clinical researcher pointed at the Growth Asia Summit.

High dose folic acid in pregnancy may shorten infant telomere length, researchers say

25-Oct-2023 By Olivia Brown

A new study has observed a significant association between very high intakes of folic acid (FA) during pregnancy and shorter telomere lengths in children aged four.

Riboflavin shows positive link with mental health in obese individuals

25-Oct-2023 By Olivia Haslam

Dietary riboflavin is associated with improved mental wellbeing in people living with obesity, a new cross-sectional study has concluded.

PODCAST: Holland & Barrett on transforming for evolving consumer demands

24-Oct-2023 By Olivia Brown

Following significant growth of the active nutrition and women’s health categories, the leading health and wellness retailer Holland & Barrett have transformed their product portfolio to align with evolving consumer demands whilst prioritising scientific...

Zooming in on the current regulatory challenges for active nutrition

23-Oct-2023 By Olivia Haslam

Educating policymakers on the purpose of sports and active nutrition to achieve positive legislative change is the main challenge for the industry, the vice-chair of ESSNA, the European Specialist Sports Nutrition Alliance, told the audience of NutraIngredients’...

Nutritional supplement may prevent malnutrition in ageing population: study

20-Oct-2023 By Olivia Brown

Intakes of an oral nutritional supplement (ONS) in older nursing home residents at-risk of malnutrition may significantly improve nutritional status and physical performance, says a new study.

Multi-ingredient herbal supplement could enhance cognitive speed: Study

19-Oct-2023 By Olivia Haslam

A combination of nine herbal ingredients may increase speed of cognitive task performance, according to a new clinical trial funded by Pukka Herbs Ltd.

World Menopause Day: NPD Launchpad 2023

18-Oct-2023 By Olivia Brown

On World Menopause Day, this NPD launchpad special provides an overview of the array of innovations that have entered the market this year to support the many symptoms that menopausal women struggle with.

Belly fat may trap vitamin D reducing availability for metabolic processes

17-Oct-2023 By Claudia Adrien

Abdominal obesity, specifically visceral adipose tissue, may play a critical role in vitamin D homeostasis, according to a study published in Nutrients.

Probiotics and vitamin D3 could enhance aerobic capacity in MMA athletes

17-Oct-2023 By Olivia Haslam

Combined use of probiotics and vitamin D3 benefits Mixed Martial Arts (MMA) athletes by altering the diversity and composition of gut microbiota, improving intestinal permeability, and increasing exercise endurance, a new clinical trial has concluded....

Higher vit D in early life and maternal supplementation linked to neurodevelopment

15-Oct-2023 By Matt Chittock

A new study reports higher-dose vitamin D supplementation in pregnancy, and higher 25-hydroxy-vitamin D (25(OH)D) concentrations in young children, may have positive associations with neurodevelopmental outcomes.

Review: Multivitamins offer solid potential to prevent cognitive issues

11-Oct-2023 By Nicola Gordon-Seymour

Early detection of micronutrient deficiencies could significantly improve the clinical prognosis for patients with neurodegenerative diseases, using therapeutic intervention to replenish or enhance plasma levels, according to researchers.

The 'holistic recharge' startup maturing with active consumers demands

09-Oct-2023 By Olivia Haslam

From post-party supplement to main player in sports nutrition, the startup KA-EX which offers a “holistic recharging” product has seen an evolution of consumer interest since its launch.

NutraCast: TikTok and influencer marketing ushers in a new wellness culture

06-Oct-2023 By Danielle Masterson

Today’s digital-driven trends are transforming food & beverage dealmaking as an evolving landscape plays out in the backdrop. And although some trends we’ve seen have created significant challenges, they’ve also presented a lot of opportunity.

Supplements for menopause: what does the science say?

05-Oct-2023 By Olivia Brown

As interest in women’s health grows, supplements containing ingredients ranging from black cohosh to red clover have gained consumer attention for their potential to reduce a range of menopause symptoms, but what is the scientific backing?

AI for enhanced bioavailability: “there’s no other way” says expert

05-Oct-2023 By Olivia Brown

Experts have discussed the importance of using AI to create ingredients with enhanced nutrient bioavailability, yet highlight the significant cost and time implications as key challenges for researchers and product developers.

Consumer survey reveals top picks in European sports nutrition preferences

04-Oct-2023 By Olivia Haslam

New consumer research reveals vitamins, minerals, and plant protein as preferred sports nutrition ingredients.

Headline news roundup: September 2023

29-Sep-2023 By Olivia Haslam

From WHO fighting infant formula marketing to enhanced botanical bioavailability with fermentation, September’s news roundup covers the latest developments in health, nutrition, and regulatory changes.