Archives for December 14, 2015

← 2015

Feature

Foodpolis to offer companies a route to China from scandal-free Korea

By RJ Whitehead in Iksan, South Korea

An afternoon in the company of a provincial Korean mayor clothed in silky blue national dress isn’t the standard recipe for a Tuesday. But he is insistent, and it’s time well spent when you consider the importance to the local economy of what Iksan’s...

Ad body ruling shows Italy’s increasing stray from EU food law

By Annie Harrison-Dunn

The Italian advertising standards body has ruled that the marketing of a cystitis-fighting cranberry product is misleading – proof of the country’s increasing disregard for the EU nutrition and health claims regulation (NHCR), says one expert.

dispatches from fie 2015

The 4 biggest mistakes in healthy marketing

By Annie Harrison-Dunn

The Healthy Marketing Team tells us what NOT to do when marketing a healthy food product, based on work by their colleagues at New Nutrition Business.   

Sports food expected to outpace sports drinks in 2015 – 2020

By Annie Harrison-Dunn

Sports drinks may have accounted for the largest share of the sports nutrition market in 2014, but sports food is expected to witness the highest growth for 2015 – 2020, according to a report from P&S Market Research.