‘6 of your 5 a day’ sports drink ruled misleading by ASA
Nutritional and fitness product retailer, Racing Greens have fallen foul of the UK’s Advertising Standards Authority (ASA) over claims its blended drink provided “6 of your 5 a day”.
Archives for July 4, 2018
Mixfit deal sees DSM enter consumer market for personalised nutrition
Global nutrition and health giant DSM has taken its first step into the B2C personalised nutrition market with a deal to acquire 50% of consumer-facing start-up Mixfit.
Norway seek to amend rules governing vitamin and mineral addition to foods
The Norwegian Food Authority has put forward draft regulations to amend and simnplify current legislation overseeing the addition of vitamins, minerals and certain other substances to foods.
The top five ingredients driving Australia's supplement boom revealed at China expo
Australia's five fastest-growing supplement ingredients have been revealed, with the board president of industry trade body Complementary Medicines Australia (CMA) telling a summit in Shanghai that "much of these are destined for Asia, and China in...
H&H announces loan agreement for up to US$350m with Goldman Sachs
Health & Happiness International (H&H, formerly Biostime International) — and owner of Swisse — has announced it is seeking a loan of up to US$350m through Goldman Sachs.
Indian supplement industry 'surprised' by regulator's restrictive ingredients notice: IDMA expert
The Food Safety and Standards Authority of India (FSSAI) has issued a notification detailing its updated directions for a list of ingredients it deems unsuitable for further use in health foods and supplements.
WeChat and supplements: Seven tips for a successful strategy to boost trade in China
With one billion users and accounting for 35% of Chinese consumers' time spent on mobile devices, supplement brands trying to break into China can ill-afford to ignore WeChat...but how do they start to shape a successful strategy on the platform?
South East Asia to bear the biggest burden as climate change hits nutritional content of crops
Human health will suffer when climate change strips back the nutritional content of crops, according to new research, which has stated that South East Asia will bear the brunt of the burden.