News, Analysis & Insights on Nutrition, Supplements, and Health
The next five years of nutraceutical innovation could be defined less by a single breakthrough ingredient and more by the convergence of technology, nature, new delivery formats and changing consumer behavior, according to industry leaders at the Future...
A new study showed that beta-hydroxy-beta-methylbutyrate (HMB) showed beneficial effects on muscle protein synthesis and breakdown in older adults consuming whey protein, and revealed sex-based differences.
While AG1’s key unique selling point is its peer reviewed clinical trials, the market leading greens powder brand has to look beyond this in order to entice fast-scrolling consumers on digital platforms.
Protein supplementation, depending on the types of protein taken, can affect the plasma levels of different advanced glycation end products (AGEs), according to a new RCT from Singapore.