Are vegans getting the supplementation they need? A multivitamin may hold clues
Researchers assessed a specific concentration of B12 within the multivitamin necessary to augment a healthy vegan diet.
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M2 Ingredients opens innovation center to address functional mushroom challenges
Functional mushroom grower and supplier M2 Ingredients has launched the M2 Center of Innovation, a food and beverage R&D application lab built to tackle the formulation challenges around functional mushrooms.
Supplement industry cautiously applauds India trade deal, tariff relief
President Donald Trump on Monday announced a trade deal with India that cuts U.S. tariffs on goods from that country by more than half, an agreement the supplement industry welcomes but with reservation.
SANS 2026: AI and tactical active nutrition in focus on Day Three
The Sports and Active Nutrition Summit convenes in February where participants will hear influential leaders discuss strategy about science, commerce and next-gen innovation.
From ‘scrappy’ to scaled: How Cymbiotika is riding modern wellness to $200 million in 2026
Health and wellness brand Cymbiotika has been named on the Inc. 5000 Fastest-Growing Private Companies list three times since 2019 and expects to gross $200 million in revenue by the end of this year.
Fullscript brings Oura biometrics to practitioner-led supplement care
Fullscript, an online platform providing healthcare practitioners with the tools to create advanced supplement plans, announced that it will integrate biometric Oura Ring data as part of a more comprehensive care offering.
Higher blood omega-3 levels linked to lower risk of early-onset dementia
Increased levels of omega-3 fatty acids in the blood may significantly lower the risk of developing early-onset dementia (EOD), according to a new analysis.
Persona launches supplement brand for Gen Z and millennial women
A new supplement brand created by the founder of Persona Nutrition is targeting 20-to-30-year-old women to improve their wellness.
The Vitamin Shoppe launches AG1 products nationwide
The Vitamin Shoppe is rolling out AG1 products nationwide, marking the powdered greens supplement brand’s first partnership with a national specialty retailer.
Diversification and resilience: How supplement companies weathered tariffs in 2025
Tariffs implemented by the Trump administration in 2025 have pushed supplement companies to shift gears, diversifying by selling to more overseas markets, especially to Southeast Asia.