
Sweet proteins promise a sugar reset but new questions are emerging
Oobli’s CEO is betting on protein-based sweetness to cut sugar at scale, but the shift raises uncomfortable questions for regulators, manufacturers and the supply chain
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Oobli’s CEO is betting on protein-based sweetness to cut sugar at scale, but the shift raises uncomfortable questions for regulators, manufacturers and the supply chain

As consumer appetite changes and nutrient scrutiny intensifies, protein is moving from differentiator to design standard

As GLP-1s suppress appetite at scale, manufacturers are running into an awkward reality: when people eat less, nutritionally weak products are exposed fast

Forget bland gluten-free loaves and chalky sugar-free chocolate. For Gen Z, Free From is culture, not compromise and it’s rewriting what health and indulgence look like

Weight-loss drugs threaten to cut calorie consumption, but General Mills sees opportunity in a leaner consumer, betting big on protein, fiber and smarter supply chains

With GLP-1 users eating less often, chewy and long-lasting snacks like jerky, protein bites, gummies and gum are stepping up as the formats that make every portion count

Weight-loss drugs are billed as a $150bn threat to bakery and snacks, but so far the impact looks more hype than reality.

Mars’ $36 billion takeover of Kellanova has been given the green light from US antitrust regulators but Brussels pushes forward with antitrust investigation

Grupo Bimbo, PepsiCo, Kellanova, JM Smucker, Hershey, Ingredion and ADM are standing out in the food industry by proving that ethics and profitability go hand in hand

Snacks today are expected to provide more than just a moment of pleasure. They are working powerhouses, packed with functional ingredients that contribute to overall wellbeing