This spring's new product launches include innovation within the sports nutrition category across protein and hydration, while interest in supplements for hormonal, brain, emotional and immune health continues to grow.
A probiotic kefir shot developed by the personalised nutrition scientists at Zoe has been hailed “a big step forward for the gut-health macro trend”, with industry pundits applauding the science-first product development approach.
Following strong trends in protein and immunity throughout 2023, Holland and Barrett predicts new consumer demands for natural energy alternatives, cognitive care, personalised hormonal support, and optimised hydration in 2024.
November new product launches feature on-the-go innovative proteins, nootropic productivity drinks for a natural brain-boost, and convenient lifestyle solutions for holistic health.
PharmaLinea has launched a new product to allow brands to tap into the fast-growing sleep health category as consumers are on the search for products with more holistic benefits.
Disappointing news for European grocery enthusiasts as Mintel reveals the share of brand-new food and drink products hitting stores has plummeted by almost 50% in the past decade.
New product launches this month have included a brain health boosting superfoods blend, menopause-focused vitamin gummies, a nutricosmetic with full spectrum hyalauronic acid and collagen, and sustainable, natural flavour ingredients.
On World Menopause Day, this NPD launchpad special provides an overview of the array of innovations that have entered the market this year to support the many symptoms that menopausal women struggle with.
End of summer launches include pre- and probiotics targeting women’s health and immunity ahead of the approaching winter, whilst the hydration category continues to see innovation.
Mid-summer launches have seen substantial additions to the plant-based category, with supplements to support women’s and cardiovascular health, whilst the consumer demand for novel protein sources continues.
Nootropics and natural energy alternatives to support cognition have dominated product launches throughout June, whilst players in protein and immunity categories hold strong.
A life-long entrepreneur has created a ‘living sodas’ brand, providing a range of sodas with live probiotics plus prebiotics, which he hopes will open up a new 'living sodas' category.
Innovations in iron, beauty, sports nutrition, Australian firms competing to launch the country’s first over the counter cannabidiol (CBD) oral products, as well as infant formula firms’ responses to US shortage are the key trends covered in this round-up.
Glanbia has identified plant-based innovation and new ready-to-consume formats as key areas for sports nutrition product innovation to capture new consumers across its brands, including Optimum Nutrition, Isopure, and Body&Fit.
Hologram Sciences, a "brand incubator" was launched by Dutch multinational corporation, DSM, just under one year ago as a dedicated entity for consumer-facing personalised nutrition solutions.
China dairy giant Yili has outlined its new product launch strategies, including the introduction of a solid beverage formulated with probiotics and GABA as the key ingredients.
With Vitafoods only a few weeks away (October 5-7), some of the biggest firms in the health and nutrition industry are preparing to showcase their newest solutions.
Givaudan’s flavour business, Givaudan Taste & Wellness, is launching a new tool that leverages artificial intelligence for the ‘next generation’ of product development. “Success comes from combining the output of the tools with the sensitivity and...
India is leading the APAC market with the highest number of new food, drinks and supplements that bear immune system-boosting claims launched in the last five months. Australia and Indonesia ranked second and third.
In our last NPD round-up of the year, FoodNavigator gets festive to bring you a selection of Christmas treats being rolled out across retail shelves in Europe this season.
Carob, baklava, fig and rum and raisin are just a few of the potential Mediterranean flavour trends that could enter the sports nutrition market in 2020 and beyond, according to a new report from taste experts Synergy Flavours.
Blackmores wants to strengthen trade relations, improve public health literacy and drive NPD in China, banking on its position in the China International Import Expo Enterprise Alliance to help achieve this goal.
US-based sports nutrition brand Ripper Nutrition has chosen Asia as its first overseas market, with a long-term plan to diversify its range of products to cover overall health and wellness for all life stages.
