Sterol

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BASF: ‘We’re elevating the game around plant sterols’

By Stephen Daniells

For ingredients with a solid body of scientific substantiation for their cholesterol management claims, plant sterols perhaps do not get the attention they deserve from consumers and healthcare practitioners. BASF is seeking to change the conversation...

Cholesterolimbroglio: Inside an EU claims mess

Cholesterolimbroglio: Inside an EU claims mess

By Bert Schwitters

On September 1 a Hamburg court will on the case brought by FoodWatch against Unilever over marketing for its cholesterol-lowering margarine Becel pro.activ.

“Commercialisation is not at stake,” says Sanofi following its EFSA claim disappointment

Sanofi to contest rebuffed sterol cholesterol claim, but it's no big deal

By Annie-Rose Harrison-Dunn

Sanofi-Aventis has said the European Food Safety Authority’s (EFSA) rejection of its application to broaden the already approved sterol-stanols cholesterol lowering claim to powdered supplements won’t affect the company commercially, but they will be...

EFSA rejects caffeine (alertness) and sterol (cholesterol) claims

EFSA health claim opinions

EFSA rejects caffeine (alertness) and sterol (cholesterol) claims

By Shane STARLING

Less than 75mg of caffeine per serving does not increase alertness, and the cholesterol-lowering ability of plant sterols cannot be communicated in food supplements, the European Food Safety Authority (EFSA) has found in two new opinions.

Inside Cargill’s sterols and beta glucan thinking

Dispatches from HIE 2010

Inside Cargill’s sterols and beta glucan thinking

By Shane Starling

Henry Hussell, the head of marketing, Europe at Cargill Health and Nutrition, acknowledges the development of its plant sterols and beta glucan has been slower than many expected – but that doesn’t mean the agrofood giant has lost faith in them.

Kraft moves closer to sterol approval down under

Kraft moves closer to sterol approval down under

By Guy Montague-Jones

Kraft Foods is a step closer to becoming the first company to win approval to use plant sterols in reduced fat cheese in New Zealand and Australia after a positive regulatory assessment.