Webinar: Omega-3 trust and transparency

By Nikki Hancocks contact

- Last updated on GMT

getty | banusevim
getty | banusevim

Related tags: COVID-19, Omega-3 fatty acid, Trust, Traceability

As COVID-19 causes consumers to search for supplements that can bolster the immune system and help beat depression, it seems an appropriate time to discuss omega-3's.

NutraIngredients will host a webinar on the subject of trust and transparency in the omega-3 industry on Wednesday (March 25th​) at 3pm GMT (London), 4PM CET (Paris), 10AM CT (Chicago).

The webinar will be joined by a panel of experts who will discuss consumers’ perceptions of these essential fatty acids.

The omega-3 industry has benefited from decades of scientific research which has helped build strong consumer trust but with shoppers generally becoming increasingly sceptical about health claims and concerned about environmental sustainability, the industry has to step up to meet increasingly strict expectations.

From initial sourcing to final marketing, our panel will discuss the best techniques for building trust and transparency for omega-3 consumers concerned about personal and environmental health.

And with the pandemic changing purchasing habits fast, we will also ensure to discuss how this crisis could affect this industry.

The panel will be chaired by Nikki Hancocks, NutraIngredients Section Editor and joined by Ellen Schutt, Executive Director at GOED, Camiel Derichs, Programme Development Director at the Marine Stewardship Council (MSC), Len Monheit, CEO of the Trust Transparency Center, and Mike Hughes, Director of Insights at global market insight provider FMCG Gurus.

To register to listen in on the webinar and ask your own questions to the panel of experts, click here​ 

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