Archives for January 19, 2011

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UK watchdog raps Coke Vitaminwater ads

By Shane Starling

UK advertising watchdog, the Advertising Standards Authority (ASA), has ruled against Coca-Cola Vitaminwater adverts for the second time in 18 months.

India urges greater functional foods investment

By Shane Starling

Indian authorities have urged greater investment in the functional foods sector to join the battle against malnutrition and obesity, and promote wellness among the country’s 1.1bn population.

Dispatches from the GOED Exchange

Omega-3 public safety specification standard moves forward

By Sharon Stasney in Salt Lake City

Setting a specification standard for safe levels of contaminants in omega 3s requires understanding the hazard and correctly measuring exposure in order to assess risk.

Maxx Performance opens new R&D, manufacturing facility

Microencapsulation specialist Maxx Performance has announced the opening of it new R&D and manufacturing facility in the City of Roanoke, and enhances the company’s cooperation with customers for formulation scale-up.