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Vital Proteins used New York Fashion Week as a live platform to showcase collagen peptides in food and beverage, launching a limited-time “Vital Diner” pop-up designed to serve the industry’s backstage workforce.
Herbalife Ltd. announced that Cristiano Ronaldo has invested $7.5 million in the company’s Pro2col technology platform, taking a 10% equity stake in HBL Pro2col Software, LLC, the subsidiary that owns the asset.
The upcoming Expo West natural products tradeshow will inlcude a full day of workshops on climate risk assessment and scaling sustainability initiatives, culminating in a networking fair and awards ceremony recognizing leadership in net-zero climate...
Thousands of exhibitors across the natural products spectrum will descend on the Anaheim Convention Center for the 45th annual Expo West trade between March 3 and March 6.
The deal brings together two companies known for their long-standing focus on extraction methods, analytical testing, and labeling transparency, areas that have become increasingly scrutinized as consumer awareness and regulatory oversight intensify.
Women’s brain health brand Make Time Wellness now offers its three-product lineup on Ulta Beauty’s website, reflecting broadening interest in supplements positioned at the intersection of wellness and beauty.
As consumer expectations sharpen and policy conversations accelerate, category leaders shared how they are navigating change and positioning for growth in 2026.
CHEMI Nutra’s new domestic manufacturing partnerships have positioned the brand to unlock soft gel and liquid applications for its Alphasize Alpha-GPC ingredient in an increasingly competitive cognitive health supplement market.
A Republican congressman has introduced legislation seeking to reaffirm federal oversight of dietary supplements, blocking states from imposing their own additional regulatory requirements and creating what he characterized as a “confusing patchwork of...
Haircare supplement brand Nutrafol has launched its first life-stage-specific formula for men, marking nearly a decade since the company innovated in the men’s supplement category.